Sales Manager

Carlos F. Giron

REGIONAL SALES & OPERATIONS MANAGER

***** ** ** ****, *****, FL 33185

Mobile: 305-***-**** I ************@*****.***

“In this present time of fast-selling and impersonal internet quoting, there will never be a better time to differentiate

yourself and your company by providing the Customer Solutions to their problems. You will constantly have the

advantage when you know the customer’s business more than THEY know their own business. At that point, you

become valuable to the customer and they cannot do business without YOU.”

~ My Personal Mantra

Performance-focused management professional with a proven track record in increasing Revenues and Market Share in a

depressed industry, streamlining processes to increase employee efficiency, secure and maintain professional corporate

relationships, and long-term and short-term Strategic planning. Offer high-caliber management qualifications, systemic

problem solving skills and exceptional team-building skills. Experience reflects consistent achievements and promotions

to strong leadership positions.

Areas of expertise:

Staff Development Performance-based management Problem Solving

Strategic Planning/Budgeting Team Building & Leadership Solution based Selling

Evaluating/Streamlining Processes Relationship Building Exceptional Networking Skills

PROFESSIONAL EXPERIENCE

TITAN AMERICA, LLC. TRI-COUNTY AREA (Cement and Ready Mix Concrete Producer) April 2003-

August 2013

Area Manager, TITAN AMERICA, LLC. SOUTHEAST, Miami, FL (January 2011- August 2013)

Managed four divisions: Sales, Operations, Quality Control and Maintenance, selling ready mix concrete, concrete

block and building materials. (71 employees). Business relationships include Developers, General Contractors,

Municipalities and Owners.

• Increase Revenues almost $4 million from 2011 during a severe construction development recession.

• Increased Gross Profit from 2011 through 2013 over 380%, best in the state of Florida.

• Through Performance-based quarterly evaluations, 8 employees have been promoted since 2012.

• Through various cost cutting proposed initiatives, the area was able to reduce their Operational and

Maintenance Variable costs by 26% since 2012.

Sales Manager, TITAN AMERICA, LLC. SOUTHEAST, Ft. Lauderdale, FL (March 2003 – January 2011)

Managed the daily Sales functions of the organization. (6 employees). Became the highest volume and revenue producing

ready mix supplier in the state of Florida for Titan America.

• Developed a short term strategy on changing the company’s market mix to incorporate the increased revenue from

the Florida Department of Transportation and Auger Cast contractors. This focus became over 36% of the area’s

revenues and ASP increased by over $14.50.

Carlos F. Giron

REGIONAL SALES & OPERATIONS MANAGER

Page 2

PROFESSIONAL EXPERIENCE (CONTINUED)

RINKER MATERIALS, LLC. MIAMI, FL (Cement and Ready Mix Concrete Producer) August 1995- March

2003

Area Manager Miami-Dade, Rinker Materials, LLC, Miami, FL (June 2001 - March 2003)

Promoted and managed the daily Operations and Sales activities for the 3 busiest Ready Mix concrete plants in the entire

concrete industry in Florida, with over 350,000 cubic yards sold and $21M in revenues. (68 employees).

• Member of 5 person “Steering Team” that mandated all Operational and Sales functions and training for the

statewide Florida Division.

Sr. Account Manager, Miami-Dade, Rinker Materials, LLC, Miami, FL (December 1998 – June 2001)

Promoted and responsible for managing the accounts and Sales of the Downtown Miami, Miami Beach and South Miami

areas. Sold building materials, ready mix concrete, concrete block and steel.

• Miami-Dade county Sales Employee of the Year in 2001.

• 2000 award for the Most New Buying Accounts in all of the Florida Ready Mix Division.

Mgmt. Trainee-Account Manager, Miami-Dade, Rinker Materials, LLC, Miami, FL (July 1995 – December 1998)

Learned all aspects of a Ready mix plant’s operations and sales activities during a one-year training program. In July

1996, became a Sales Representative/Account Manager. Taught complete account management, which included

estimating, quoting, referrals and credit issues.

EDUCATION & TRAINING

Bachelor’s Degree, Double Major in Marketing and Management, FLORIDA INTERNATIONAL UNIVERSITY,

Miami, FL

Graduated in 1995, GPA 3.4

Highlights of Professional Training:

•

• •

Dale Carnegie Sales Professional Franklin Covey 7 Habits

• Bilingual, fluent English and Spanish

• Interview & Assessment Skills

• •

Certified Concrete Sales Professional Executive Writing Skills

• Solution-Based Selling Training

• Member of BASF, CASF, AGC, ABC

Associations

• Franklin Covey: Finding Customer

Solutions

Training, sales, latin America, concrete, value added, cement, masonry, vendor, corporate, GC, condo, high rise, budget,

ASP, business, general, marketing, manage, customer service, FDOT, residential, commercial, quality control, networking,

network, social, travel

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