Connie Loren Walker
Phone: 917-***-****
Email: ****************@*****.***
Executive Management
Executive management training professional with 10 years of experience in
associate training, leading training classes, recruitment, and internal
communications for multimillion-dollar companies across diverse industries.
Respected leader of creative teams, multimedia divisions and corporate
communications departments. Conceptualize and orchestrate marketing
campaigns that effectively reinforce and build brand images. Executive
professional with ability to analyze data and sort information. Able to
coordinate several areas of business at different locations
Expert in the technical, conceptual and content development of goal-driving
collateral. Proven ability to drive record-high marketing campaign response-
rates and execute successful product launches.
Skills
Sales,Marketing Strategies & Focus Group & Market Research
Campaigns Development of Training
Corporate Communications Materials
Creative Team Leadership Statistical analysis
Minor in psychology & statistics Data collection
Human resources management Employee counseling &
recruitment
Recent Accomplishments
Played a strong leadership roles in the fourth quarter resulting in largest
volume in district
Played a large role in running human resources for store employees; maintain
files
Recognized for meeting and exceeding set goals for our company's promo events
Successful District Bridal Show management for 4 consecutives years
Professional Experience
Davids bridal manhattAn flagship store- New York City, NY
Multimillion-dollar Company Annual 6.0 million revenue/ expected year end
revenue 6 million +
Executive Management, June 11th 2008- to Present
Manage and conduct training and product educational seminars, in-store
human resources, corporate marketing and communications functions,
overseeing store operations of a $6 million dollar store;60-member team.
Direct brand management, recruitment, PR, media relations, corporate
positioning, product launches, advertising, sales collateral and tradeshow
marketing. As well as driving daily sales goals, creating all sales
schedules, balancing payroll and training all new staff. Daily data
analysis & excellence in customer service management. Excellence in
associate supervision and running sales floor.
Selected Accomplishments:
Led market launch of 21 new products. Identified opportunities, researched
new product possibilities, collaborated with engineering team and created
campaigns generating annual sales.
Wrote catalogs, course guides and training brochures that enhanced the
sales reps' understanding of complex product features and helped them sell
more effectively. Weekly recruitment & training
Performed ongoing customer/market research and demographic profiling to
identify and capitalize on unmet market needs ahead of the curve, as well
extensive training in closing sales
Produced training seminars that demonstrated key marketing analytics and
demographics for use in sales presentations. Efforts were credited as
instrumental in closing numerous high-level deals.
Leveraged strengths in cost-effective marketing management and vendor
negotiations to end each year an average of 15% under-budget (without
compromising business growth goals).
kAY JEWELER FLAGSHIP STORE- NY, NY
High end jewelry retailer
Sales Management, 3/2007 to 5/2008
Selected Accomplishments:
Excellence in staff management, manage associates across different
locations
Expanded client base by consistently delivering goal-surpassing marketing
results and ensuring complete client satisfaction. Proven to drive sales
and deliver high end professionalism
Closed new accounts as a member of business development team
Earned commendations from client executives for communication deliverables
that targeted desired audiences and articulated the value of products and
services
Macys federated- NY, NY
Urban Decay counter Training manager Creative Director, 1/2004 to 2/2007
Advanced through a series of promotions; culminating in oversight of group
copy division and 6-member creative team. Created detailed concepts and
sales for diverse clients and projects.
Selected Accomplishments:
Assumed a lead role in pitch team meetings due to strengths in presentation
and negotiation skills, and helped close formed new training techniques
Technology
Software: MS Office (Word, Access, Excel, PowerPoint)
Education
Metropolitan college of NEW york city
Bachelor of Business administration,
Minor: in psychology, completed courses in statistics, and demographic
studies
Urban studies, and public administration
REFERENCES AVAILABLE UPON REQUEST
Dear Sir or Madam:
Please allow me to introduce myself; my name is Connie Loren Walker. I am
highly polished professional with over ten years of excellence in retail
executive management for multi-million dollar industries.
You will find below my some of my outstanding qualifications, which will
meet and exceed your highest expectations.
Develop and implement strategic operational plans.
10+ years sales, recruitment, training and store management experience.
Planned, implemented, coordinated, and revised all training operations.
Revised all training materials, now used corporate wide. All experience
acquired in high volume and flagship stores.
Manage people, resources and processes.
Developed and published weekly processing training schedules to meet annual
corporate sales demands of up to $5.5 million. Met all goal requirements
and minimized turnover costs.
Coach and develop direct reports.
Designed and presented training programs for corporate, divisional and
store management personnel. Created employee involvement program and
conducted all in-store training seminars. Effective leader in training
sales team advanced closing techniques.
Ensure training seminars taught the needs of external and internal
customers.
In charge of training and recruiting associates. Achieved year end results
of 12% increase in production, 6% reduction in direct operational costs and
increased customer satisfaction rating from 40% to 83.5%. Conducted all in-
store interviews.
Thank you for your consideration.
Sincerely,
Connie Loren Walker
Connie Loren Walker
Executive Management/ Sales Trainer
David's Bridal/