Marketing Project
Resume:
Kelsey Kjeldsen
Current Address: ******.********@*****.***
Permanent Address:
West Islip, NY 11795 West
Islip, NY 11795
EDUCATION
Pennsylvania State University, Smeal College of Business
University Park, PA
Bachelor of Science in Marketing, Media Studies Minor
Class of 2013
GPA: 3.85 Dean's
List: 7 of 7 semesters
EXPERIENCE
Blue Fountain Media
Manhattan, NY Information Architecture Intern
July 2013- Present
. Developed efficient site planning strategies, sitemaps, user flows,
and wireframes for clients
. Collaborated with the Creative Strategy team to plan marketing and
strategy planning for client website designs
. Worked independently on a client project to research user profiles and
design website wireframes, and presented my project to the client
Lessing's Inc.
Great River, NY
Social Media and Internet Marketing Intern
July 2013- Present
. Increased follow base on multiple restaurant and catering venue social
media accounts (i.e. Facebook, Twitter, Pinterest, Foursquare) by
creating brand specific content designed for engagement and feedback
. Monitored social media pages for comments that needed to be responded
to and generated appropriate responses
. Researched potential areas to expand Lessing's marketing efforts with
trending technologies, such as Vine, Instagram video, and Snapchat
applications
MLB Advanced Media
Manhattan, NY
Club Marketing Intern June
2012-August 2012
. Assembled and organized All Star Game balloting data into Excel
spreadsheets on a daily basis
. Gathered all online All Star Game articles and social media mentions
and created reports including all information and graphical data
. Monitored baseball games for specific MLB.com marketing ads and
recorded them into Excel
Hamilton Sundstrand Windsor
Locks, CT
Platform Management Co-op
January 2012-May 2012
. Organized and tracked product shipments from several departments daily
into Excel spreadsheets
. Created business presentations monthly on delivery and quality
performance metrics to present to customers such as Airbus and Boeing
. Created Excel program to track progress and delivery performance of
all Hamilton's business units to help reach 100% on-time delivery; had
weekly meetings with each unit to go over results
Yoursports.com University
Park, PA
Intern
September 2011-Present
. Market research possible sports writers and teams for iPhone
application
. Sell and promote smartphone application to sportswriters
. Analyze demographics data on potential consumers of iPhone application
SKILLS
Proficient in Microsoft Office Word, Excel, PowerPoint, Adobe Photoshop,
Axure RP 6.5
Contact this candidate