TODD MOWATT
Toronto, Ontario
*******@*******.***
Demonstrated Areas of Expertise:
. Project Manager and Program Manager with proven success executing
project plans and client campaigns across a broad spectrum of,
interactive, digital, online and offline businesses worldwide.
. Over 10 years of in-depth, hands-on Project Management experience
within the interactive entertainment industry, including a vast
network of global contacts across leading developers, publishers and
media.
. Provide strategic counsel to deliver and execute and developing plans
that enhance stakeholder relationships, maximize brand equity and
customer retention.
. Conducted market research, wrote website content, executed media
relations plans and managed communities to increase brand awareness
and drive sales
. Innovated by utilizing Social Media to create world-class Facebook and
Twitter campaigns for top brands
. Managing global teams of up to 40 to deliver projects on-time and
within budget to improve business unit profitability
. Developed project plans, websites, functional requirements, road maps,
sales and marketing efforts
. Managed the creative development and technical requirements for
ecommerce, banking websites, games, apps, content, retail programs and
marketing collateral
. Organized and executing special events to increase consumer awareness
and improve brand recognition
Employment History:
Video Cowboy Enterprises 2000 to Present
Reason Partners 2011 to 2013
Director of Project Management
. Managed as many as 10 projects at one time including the CIL Home
Depot Facebook application
. Handled operations, materials, billing, invoicing and resource control
. CRM and stakeholder responsibilities including point of contact and
24/7 issue resolution
. Developed scope of work, status reports, daily and weekly updates
. Worked with team members and outside vendors to ensure time and budget
requirements were met
. Gathered requirements from clients and performed business analysis to
address their needs
. Improved internal processes and procedures to ensure better reporting
from inside and outside vendors
. Worked with designers, programmers and vendors to complete multiple
projects working with teams of 20 plus people and large budgets
between $1 million to $5 million.
. Utilized PMBOK systems and PMI processes to ensure all projects were
completed on time and on budget
Amazing Video Network 2009 to 2011
Product Manager, Project Manager and Category Manager Games and
Applications
. Developed and implemented a video game merchandising plan for 7-Eleven
and Mac's Milk, Petro Canada, and Esso - included negotiating business
terms, created marketing strategies
. Developed and executed on product roadmaps for applications, games and
B2B client services
. Managed tactical plans including pricing, press releases, special
events, collateral development, in-store merchandising, and sales
training, increasing revenues by 25 percent to over $650,000.
. Managed relationships with existing vendors and developed new vendor
relationships - negotiated business terms and found costs savings in
the amount of $140,000 by using a multiple vendor strategy
. Developed a world-class e-Commerce software application to track new,
used and traded-in games.
. Traveled across Canada to install games programs in retail
establishments and trained staff
. Acted as 24/7 point of contact to troubleshoot problems at the stores
. Managed and executed on the buying of games from a variety of vendors
around the world
. Set pricing, oversaw purchasing, billing and invoicing matrix to
ensure program was profitable
GameSkore Digital Solutions 2008 to 2009
Interactive Project Manager and Strategic Planning Manager Gaming Accounts
. Helped design and deliver the world's first subscription social
networking site for professional gamers.
. Managed the project from inception to execution, including buying
media and marketing initiatives.
. Supervised a team of developers and artists to create and implement
the client's vision.
. Utilized extensive contacts to overcome licensing and relationship
challenges with publishers to save client money that could be used on
change requests for needed project features.
. Conducted market research and analysis to inform client decisions and
product development to save client time and money
. Introduced stakeholders to video game developers and publishers to
accomplish business objectives.
. Identified Facebook developers and other viral marketing experts to
execute strategy.
. Managed client lifecycle and sold-in new features to enhance offerings
and achieve business goals.
JVL Entertainment 2007 to
2008
Producer/Project Manager/Lead Designer
. Managed $3.5 million development budget and team of 20 artists and
programmers on two continents to make 15 games for a new high-
definition, touch-screen platform.
. Designed and constructed three new iPhone and iPod touch games, and
redesigned 9 older titles to be market compatible.
. Worked on the internal design documents, marketing materials and grant
copy.
. Created iPhone game bundles based on new ideas and leveraging existing
JVL titles, including detailed business cases for pricing and content.
. Hired freelancers and content providers, and was responsible for
contracts and vendor relationships to ensure quality products were
delivered on-time and within budget.
. Created marketing and communication plans for all new hardware and
software.
. Drafted and issued press releases globally via wire services, managed
media database and kept track of coverage on all products.
Bell Canada
Gamesmania MSN/Sympatico 1997 to 2007
Project Manager/Brand Manager/Online Content Manager
. Content and product managed the Gamesmania.com and Kidsmania.com
offerings.
. Helped develop the portal, hired freelancers, French content providers
and translators to populate the site
. Developed coverage plans, game content initiatives and managed the
flow of assets for both portals
. Planned and deployed first Canadian video game magazine Gamesmania
which became Total Gamer
. Managed projects and created video game content and marketing
collateral to attract customers
. Oversaw and directed editorial content, helped build the community and
build the brand
. Increased revenues by 40 percent and devised strategy that saw Xbox
360 systems sold in Bell stores and bundled them with high-speed
Internet and had customers pay for the systems on their phone bills
. Developed and pitched program for Wal-Mart's ad agency to use Bell
Sympatico content in store.
Grew the portal from being ranked 21st in Canada to 3rd on the
MSN/Sympatico network in both languages
USA Today 1999 - 2006
(Freelancer - Life/Entertainment Sections)
. Developed timely story ideas for the section editor.
. Wrote features and reviews on the toy and interactive entertainment
industries, including a front-page piece on Star Wars and exclusive
interview with gaming legend, Shigeru Miyamoto of Nintendo.
. Conducted interviews with interactive industry executives, designers
and thought leaders that resulted in well-placed stories throughout
the publication.
. Selected to cover the NHL 2000 All-Star game in Toronto and secured an
interview with Chris Pronger.
Education:
. [36 month course] Journalism Print Program Conestoga College, ON,
Canada
Volunteerism:
. Toys for Tots, Boys & Girls Club, Princess Margaret Brain Injury and
Cancer Gala sponsored by PPG Advertising.
Hobbies:
. Video games, travel, sports and fishing. I speak two languages and am
learning a third. My favorite place to go in the world is Rio de
Janeiro and the Mayan Riviera. I like fishing in Cuba and in Northern
Ontario.
References:
. Available upon request
# # #