Design Management
Resume:
U L L A Z A N G :: UX DESIGN
C O NT AC T Phone:
Email:
******@*****.***
Web:
OBJECTIVE To
build
seamless
customer
experiences
by
transforming
complex
issues
into
sophisPcated
yet
simple
soluPons.
S UMMARY EnthusiasPc
advocate
for
the
end
user
with
a
passion
for
user
centered
design.
•
Extensive
experience
in
financial
services
industry,
including
investment
banking
early
on
in
my
career
(Emerging
Markets
and
asset-
backed
finance).
•
Over
12
years
of
hands-
on
experience
with
all
stages
of
web
design
and
development,
from
client
research
and
requirements
gathering,
funcPonal
specs
and
visual
design
to
prototyping,
front-
end
development
and
usability
tesPng.
•
Strong
project
management
skills,
reputaPon
for
delivering
on
Pme
and
within
or
under
budget.
E X PE R I E NC E Lead
Manager,
User
Experience
–
Time
Warner
CableJanuary
2011
-
present
•
IdenPfy,
develop
and
manage
all
content,
informaPon
flow,
metadata
and
taxonomy
across
TWC
Media
enterprise.
•
Responsible
for
driving
user
experience
improvements.
•
Work
closely
with
senior
management
to
gather,
organize
and
define
business
requirements.
•
Develop
“voice”
for
TWCM
web
properPes
in
keeping
with
the
company
brand.
•
Create
funcPonal
and
visual
specs,
develop
prototypes,
acquire
approvals,
test,
and
implement.
•
Design
and
build
standards-
based,
accessible
templates
that
can
be
given
to
a
development
team.
•
Develop
user
interface
design
standards
and
pagerns.
•
Manage,
train
and
mentor
UX
staff.
•
Closely
monitor
web
performance
and
metrics,
generate
weekly
traffic
reports.
Sample
Results
•
25%
increase
in
traffic
overall
(and
growing)
following
implementaPon
of
subtle
UX
enhancements.
•
Over
300%
boost
in
traffic
within
Finance
SecPon
following
UX
enhancements.
•
Over
100%
increase
in
traffic
following
redesign
of
Human
Resources
and
Training
secPon.
•
RR.com
adverPsing
campaign
Q4
2012
received
40+%
higher
click-
thru
rate
than
average
and
won
CableFax
Best
of
the
Web
award
in
the
category
of
Series
of
Ads.
•
Won
Best
of
the
Web
Award
2011
in
the
category
of
Digital
MarkePng
Campaign
for
Summer:me
is
CableTime
website.
Principal
–
Acadia
Tree,
Inc.
January
2009
–
January
2011
User
interface
design,
web
design,
front-
end
development,
blog
design
and
implementaPon.
Clients
include:
Time
Warner
(mulPple
web
properPes),
People.com,
People
StyleWatch,
Budget
Travel,
New
York
Magazine.
Senior
Front-
End
Lead
–
Time,
Inc.
2005
–
January
2009
Responsible
for
development
and
launch
of
mulPple
web
projects.
Managed
teams
of
front-
end
developers,
scheduled
workflow,
generated
weekly
team
status
reports,
mentored
junior
developers,
ensured
Pmely
development
and
complePon
of
deliverables.
•
Translated
Photoshop
files
and
wireframes
into
valid
XHTML
and
CSS
for
use
in
content
management
systems.
•
Implemented
web
standards,
accessibility
and
site
opPmizaPon
across
mulPple
sites.
•
Set
guidelines,
adhered
to
web
standards
and
best
pracPces,
performed
weekly
code
reviews.
•
Led
tech
teams
to
ensure
code
met
all
visual
and
technical
requirements.
•
Collaborated
on
a
daily
basis
with
senior
management,
design
team,
tech
team,
QA,
and
editorial
staff
to
ensure
smooth
product
launch.
Websites
included:
Entertainment
Weekly
(EW.com),
RealSimple.com,
ThisOldHouse.com,
MyRecipes.com,
PeopleStylewatch.com,
Health.com,
Cookinglight.com,
CoastalLiving.com,
InStyle.com.
Independent
Contractor
CreaPve
Director,
UX,
Front-
End
Development
1998
-
2005
Clients
included:
Hearst
New
Media,
Environmental
Defense
Fund,
HSBC,
The
College
Board,
Lehman
Bros.,
Merrill
Lynch.
RE C E NT
PRE S S NY
Times
6/10/13-
ArPcle
describing
TWC
Media’s
“That's
how™”
rebranding
campaign.
Responsible
for
design
and
implementaPon
of
all
web
assets.
TOOLBOX HTML,
CSS,
jQuery,
Adobe
CS,
MS
Office,
Adobe
Site
Catalyst,
AnalyPcs,
SVN,
various
CMS
including
Vignege,
Ektron,
Time
Warner
CMS.
I
work
on
Mac
and
PC
plavorms,
test
across
everything,
including
mobile
devices.
AWARD S
& CableFax
2012
Best
of
the
Web
-
Category:
Ad
/
Series
of
Ads.
E X H I B I T I O NS CableFax
2011
Best
of
the
Web
-
Category:
Digital
MarkePng
Campaign
As
CreaPve
Director
at
Hearst
New
Media,
recipient
of
several
web
design
awards,
including
Town
&
Country.
MoMA,
NYC
(3/2000
–
9/2000)
-
Green
Car
InteracPve
kiosk
exhibit.
Developed
in
conjuncPon
with
Environmental
Defense
Fund.
Cradle-
to-
grave
perspecPve
on
the
automoPve
industry.
E D UC AT I O N State
University
of
NY
Purchase,
NY
BA
Computer
Science,
French
Baruch
College
-
Fundamentals
of
Project
Management,
Baruch
College
ConPnuing
and
Professional
Studies
School
of
Visual
Arts
-
Graphic
Design
Université
de
Paris,
Sorbonne
-
French
language,
history,
literature,
architecture.
PO RT F O L IO
Available
upon
request.
S AMPL E S
&
R E F E R E NC E S
2
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