Sales Marketing

YASH RAJ ARAB

*** * ********** *****, ***********, IN 47408, +1-251-***-****

********@*******.***

EDUCATION

Kelley School of Business, Indiana University, Bloomington, IN

May 2013

Master of Business Administration, major in Marketing and Strategy

GMAT: 710

Osmania University, Hyderabad, India May 2008

Bachelor of Engineering, major in Mechanical Engineering

. Graduated in the top 4% of the batch comprising 120 students

SKILLS/SPECIALTIES

MS Excel, Regression Analysis, Forecasting, Optimization, Simulation,

@Risk, StatTools, SPSS

EXPERIENCE

Tuthill Transfer Systems (TTS), Fort Wayne, Indiana; Shanghai, China

May 2012 - Dec 2012

Intern: Business Development (China, Latin America and India)

. Performed on-the-ground market research on construction, agriculture

and power industries in China

. Interviewed prospective distributors and traders to finalize the best

route to market

. Developed a long term marketing & strategy plan for TTS products in

China and India

. Performed a detail oriented analysis to devise a market-entry pricing

strategy for TTS in China

DuPont, Consulting Project Jan 2012 -

Apr 2012

. Devised a marketing and communications strategy for polymers in the

global oil and gas industry

Vivimed Labs Limited, Hyderabad, India

Mar 2010 - Jun 2011

Assistant Manager, Market Development

. Initiated and executed the plan to create a market database consisting

of new product, competitor and pricing information that would help the

R&D, logistics and the marketing team in the future

. Developed new key accounts in S.E. Asia by building relations with

clients over meetings, technical presentations and client site visits

generating incremental revenues of USD 750,000

. Promoted the company at international marketing and product launching

events such as In-cosmetics, PCHI and H&PC in India, Thailand and

China to increase the presence of Vivimed in Asia

. Consulted with 50+ customers to identify root cause of shipment

problems and worked with the supply chain team to create a bidding

system for freight rates that saved USD 250,000 annually

. Developed 4 new key accounts in India and Indonesia in 2011 for the

Hair Dye division to consolidate the business of Vivimed in South

India with revenues of INR 10 Million

Executive, Market Development

Apr 2009 - Feb 2010

. Analyzed new prospective markets and created reports that were used by

the higher management for forecasting and for planning the sales and

marketing budget

. Led the content management team of 4 in redesigning the company

website that lead to an increase in the number of sales leads received

from the website

. Improved client relations by spearheading a project to retrieve lost

customers by assembling a team from R&D, logistics and operations,

managed to retrieve 40% of the clients in 2 months

ADDITIONAL

. Represented school at All Asia Quiz Contest and was placed 3rd in

South Zone (South India)

. Keen motorcyclist, have travelled across Southern India during several

road trips

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