CHRISTI Z. GEORGE
**** ****** *** **** ? Chagrin Falls, OH 44023 ? 440-***-**** (h)
216-***-**** (c) *******@**********.*** ?
www.linkedin.com/in/christizgeorge
SALES AND MARKETING MANAGEMENT
An inside sales and marketing management professional with entrepreneurial
initiative who delivers outstanding sales and market results for industrial
businesses using creative solutions. Thrives in complex matrixed business
environments which require outstanding communication and problem solving
skills. Collaborates with all levels of an organization from selling
revenue critical concepts to senior management, to organizing, training and
directing technical and sales conferences. Key competencies include:
Strategic Business Planning Sales Force Building and
Implementation
P&L Responsibility Project Management
System Analysis and Problem Solving Advertising / communications
Personnel Assessment, Development, Team Management and Training
Retention
PROFESSIONAL EXPERIENCE
1 EDI SOURCE, Solon, OH
2012
Privately held computer software company, 51-200 employees, specializes in
electronic data interchange
Manager of Inside Sales
. Managed 8 sales people, 2 lead generators, 2 sales administrative
professionals, and transformed historically transactional sales operation
into consultative sales organization.
FLINT GROUP, Cleveland, OH 2005 to 2011
World leader in manufacturing and distribution of printing products and
services. $3B annual sales.
Manager of Inside Sales / Project Manager Team Sales (2007 to 2011)
. Built sales teams by pairing channel account managers (10) and their
dealers with inside sales (5) to penetrate end users market. Improved
dealer business retention and new business development opportunities 50%
through unique three pronged sales concept.
. Grew business opportunity from $1.4M in 2009 to $4.3M in 2010 through
team selling which represented 3 major business unit product lines to
dealer and end user market.
. Revamped contact management system to accommodate both inside and outside
sales, significantly improving earlier design which improved customer
follow up processes and enhanced sales skills.
Manager of Customer Service and Inside Sales (2005 to 2007)
. Managed 7 Customer Service associates and 5 Inside Sales associates.
Built framework to establish and support professional Customer Service
Group, which included; new hires and replacement hires, acquiring
appropriate business tools, and playing an instrumental role in
acquisition of new corporate communications system.
. Initiated contact management tool within homegrown system enabling sales
associates to schedule and track all customer communications. Developed
and implemented complete paradigm shift in marketing strategy combining
Inside Sales and Outside Sales.
Page 2
Christi Z. George
CURVES, Kent, OH 2003 to2009
Women's Fitness Center.
Owner / Operator
. Managed 4 part time employees. Built business from ground floor to
current 250-member facility. This included site selection, orchestrating
and overseeing build-out, conceiving and implementing all marketing
programs, and hiring and training employees.
PPG INDUSTRIES, Euclid, OH 1986 to 2001
Manufacturer of paint and coatings, glass products and chemicals for the
industrial and automotive markets with 38,000 employees and $13B annual
sales. Formerly Man-Gill Chemical, acquired by PPG
Project Manager (1999 to 2001)
Directed global installation of automated communications platform for one
of PPG's largest business units. Developed all programming through core IT
team and Beta group.
. Developed means and communications vehicle to project revenues, measure
monthly and yearly sales, provide sales with customer relationship tool
and project management tool for lab services.
. Implemented and pushed out large-scale 2-year project to all-sales,
executive management, laboratory services and marketing groups throughout
US, Canada, Mexico and European Union.
Inside Sales Manager / Director (1986 to 1999)
. Initiated and directed implementation of total communications platform
for Inside Sales including lead management program and resulting sales
driven from advertising, trade shows and press releases for all sales
groups.
. Developed $2.6M chemical and equipment business into flourishing $7.4M
business, staffed by 10 professional sales people over 10 years. Inside
Sales group became top income producer and key motivator for PPG's
purchase of Man-Gill in 1997.
. Produced 38% to 42% pre-tax profits and up to 65% of annual corporate
profit.
EDUCATION / PROFESSIONAL DEVELOPMENT
. B.A., Business Management, Ursuline College, Cleveland, OH (Magna Cum
Laude),
GPA; 3.87/4.0, 2003
. Business Management Seminars, Case Western Reserve University &
Weatherhead School of Business, Cleveland, OH
PROFESSIONAL ASSOCIATIONS
. President, International Association of Business Communicators
. Member on a 3-state board, received numerous awards for editorial and
photographic excellence
. American Teleservices Association