Vinay Nagendran
www.linkedin.com/in/vinaynagendran/
***************@*****.*** 304-***-**** Greenwood IN
PRODUCT MARKETING MANAGER
PRODUCT STRATEGY MARKETING FUNCTIONAL EXCELLENCE CROSS-FUNCTIONAL &
CROSS-CULTURAL LEADER
13 years combined experience in Product Planning, Advanced Engineering, and
Marketing
MBA, Arizona State, '08-'10 MSME, West Virginia, '02-'03 BE, Univ.
Mysore, '94-'98
CORE SKILLS
Strategic Planning Parts Marketing Business Analytics Margin
Analysis Cost Reduction
4P Marketing Strategy Global Collaborator Pricing Strategy Diesel
Emissions
PROFESSIONAL ACCOMPLISHMENTS
Global Product Marketing
Recognized in 2012 as "Service Hero" for championing New Product
Introduction through global cross-functional management
Instrumental in capturing new business worth $10M for 2012/13 from Japanese
OEM by implementing SPP initiative
Pioneered market-based pricing across all product segments
Direct and manage product line responsibilities for $350M annual sales
Envisioned, authored Product Strategy Master Plan for mid-range engines and
components
Improved Prime Margin by 5% on $25M product line, through resulting cost
analysis
Implemented alternate channel pilot for high volume overhaul components in
North America
Increased annual sales AOP by 5% for a $30M OEM account
International Experience
As OEM Liaison volunteered to manage, turnaround volatile relationship in
eastern Europe
Executed New Business delivery for EMEA OEM through short stays in Belgium
Engine emissions compliance leader for EPA, EU, Japan, Korea, Australia,
Mexico
Extensive cross-cultural understanding and multilingual
Remotely established design automation off-shore team for GE in India
Vinay Nagendran
Supervision and Coaching
Direct and train new product managers towards Parts pricing proficiency
Delivered products in EMEA by international cross-functional coaching and
management
Supervised 25 technicians as Team Based Work System leader
Led team of 8 CAD designers as On-site Coordinator, at GE Power Systems,NY
Advanced Engineering
Diesel Emissions certification leader for all mid-range, heavy-duty engine
programs, 2003-2008
100% compliance on emissions certification for EPA, EU, Japan, Korea
Upgraded Emissions measurement capability from 10 to 0.1 g per EPA
requirements
EMPLOYMENT HISTORY
Cummins Inc., Columbus, IN
Global Product Manager, Aug'10-Present
OEM Account Liaison, Jan'09-Aug'10
Senior Product Engineer, Aug'08-Jan'09
Senior Emissions Engineer, Nov'03-Aug'08
Tata Consultancy Services, Chennai, India
Assistant Systems Engineer (GE Power Systems), Oct'98-Oct'01