Strategic Graphic Designer (Print and Web), Owner Papel Design Studio

Location:

Posted:

October 10, 2013

Giselle Lopes Bandeira

**** ********* ***** #**** – Walnut Creek, CA – 94596

E-MAIL: *************@*****.***

PORTFOLIO: http://www.papeldesign.com/portfolio

EDUCATION

• MBA Integrated Advertising, Marketing & Communication GAMA FILHO – SP - BRAZIL

• Bachelor Degree in Graphic Design PLATT COLLEGE – CA - USA

• Bachelor Degree in Computer Science UNIMAR – SP - BRAZIL

• Bachelor Degree in Fine Arts UFG – GO - BRAZIL

EXPERIENCE

OWNER – PAPEL DESIGN studio – Goiania, GO – BRAZIL 2004 – Present

• Created strategies, concept and design (print and digital) for Fortune 500 companies as well as startups in various industries;

• Developed brand and managed Brand guidelines;

• Created and executed highly-personalized marketing plans, campaigns, design strategies and communications;

• Managed team, contractors and multiple projects from concept to completion to ensure efficient results

(identity, print, web, video, environmental, editorial, illustration, art direction, media buying, brand guidelines).

ART DIRECTOR – KRT MARKETING – Lafayette, CA 2012 – 2013

• Responsible for concept, design and production/coding of online marketing campaigns (banner ad, eNewsletter, eBook,

email template, eCard, Facebook, Twitter and LinkedIn cover) for career sites (PG&E, DaVita, BrightHouse, UHG, CH2M Hill);

• Brand strategy and concepts for Procter & Gamble new hires; DataSheet and banner templates for Hitachi.

• Responsibilities also included art direction, selection of photography, PowerPoint presentation and illustration.

GRAPHIC DESIGNER – PAPYRUS/SCHURMAN FINE PAPERS – San Francisco 1999 – 2002

• Responsible for concept and design of marketing campaigns for Papyrus nationwide retail stores,

• Design of greeting card, giftwrap and packaging for wholesale Schurman Fine Papers.

• Responsibilities also included art direction of product photography, press check, PowerPoint presentation, branding,

catalog, web design, heavy photo manipulation, color correction and specialty printing processes.

MARKETING DIRECTOR – GMA MARKETING & RESEARCH – Mill Valley, CA 1996 – 1998

• Elaborated questionnaires, conducted marketing research, coordinated teams, managed database, created

PowerPoint and produced reports for nationwide Convention Bureaus.

PROFICIENT: Adobe Creative Suite, HTML, CSS, Web Design, WordPress, Prototype, PowerPoint, Keynote, Prezi, QuarkXpress, Office,

CRM, Social Media, Mac and PC BASIC KNOWLEDGE: PC++, PHP, AutoCad, 3D Studio Max, Premiere and Video Production

A pleasure to know both personally and professionally, I have no reservation in recommending Giselle’s work. R.C., Partner KRT

Ability to conceptualize and strategize complete solutions for large marketing campaigns. H.S., Creative Director

She “gets it”! M.S., Director Client Strategy Impressive in situations where she has to interface with clients. M.T., Director Client Strategy

Friendly. Definitely a team-player. R. L.., Designer Extremely talented, creative and dedicated. A. N., Papyrus Senior Designer