Sales Management
Resume:
Janell Webb
Dunailie Drive
Nashville, TN
*************@*****.***
Summary
Marketing and Sales - 8+ years
Recruitment and Human Resources - 4+ years
Office Management and Executive Support - 4+ years
Experience
Media Sales, Marketing and Management February 2010 -
Present*
Nashville Music Guide LLC
Director Sales, Marketing, and Artist Relations, NMG and NMG RDS
. Managed redevelopment of print and web media products
. Integral player in launch of NMGs new Radio Delivery Service
. Generated advertising and artist promotional revenue
. Renegotiation of all vendor contracts, leading to tens of thousands in
corporate savings
. Added key points of distribution and developed strategic partnerships
with key industry personnel
. Implemented referral program leading to significant revenue generation
through industry partners
. More than doubled magazines social networking presence in less than 9
months
. Recruitment, hiring and management of advertising sales staff
. Created and implemented magazine's first editorial calendar and
heavily assisted in editorial direction
. Successfully launched first annual NMG hosted event as well as managed
all event sponsorship relationships for increased exposure of NMG
product offerings
News Connection LLC
Sales and Marketing, Mature Lifestyles
. Print media sales of Mature Lifestyles monthly lifestyles magazine
. Competitive market research
. Development of marketing collateral
. Circulation set up
. Contribution to rebranding development
Southcomm Communications, Inc
Account Executive, Multi-Media - Print publications include Music Row,
Nashville Scene, The City Paper, Her Nashville, NFocus, Nashville Medical
News and Nashville Post. Full product suite inclusive of print, internet,
digital place based signage, daily deal, email, and text based advertising.
. Client base representative of both B2B and B2C advertisers across all
verticals
. Account management, including development of long term relationships
with existing client base
. Servicing accounts weekly, monthly, and bi-monthly within publication
deadlines in high pressure environment
. Inherited revenue totaled less than $600 monthly. Growth of revenue to
$27000 monthly in March 2011
. Frequent close of business from "hard to sell" accounts following
unsuccessful attempts by more senior reps
. High revenue per page and new versus renewal success rates
. Additional duties included general ad design and development of
marketing materials for presentation to and use by entire sales staff
and generation of sales proposal templates
*For additional experience in media sales and marketing, please see
final page of chronological history of experience. First position in
media sales was following college graduation. Media sales and marketing
experience totals more than 5 years.
Support and Administration August 2006 -
February 2010
Sitel Worldwide
Sales Support and Marketing Specialist
. Full lifecycle bid management from client request to bid closing, from
documents review to response and throughout presentation and client
site visit processes
. Sole responsibility for RFP / RFI responses including, but not limited
to, creative development, solutions management, document design,
content scripting, proofing, revisions, finalization, and submittals
. Departmental MVP Award, October 2008
. 2009 Success rate - 100% of completed activities.
. Recognition in global newsletter for participation in multi-million
dollar Win in 2008.
. Development and management of sales and marketing materials, to
include client case studies, industries studies, and sales
presentations
. Additionally, supported marketing team including brainstorming
sessions for new client facing materials in support of targeted sales
strategies
HCCA International
Client Services Coordinator - Support role within client services
department which has a dual function in human resources (employee on-
boarding) and account management (client renewals responsibility).
. Received and recorded PTO requests for all field employees
. Assisted in personnel file audits prior to Joint Commission Survey.
. Implemented new process for receipt of needed documentation from field
employees for decrease in error and loss
. Revised and edited all materials associated with employee orientation
. Assessed and streamlined all aspects of employee orientation paperwork
. Responsible for receipt and update of all technical and medical
certifications as required by Joint Commission
. Responsible for all aspects of new employee orientation packet
gathering and shipment
. Responsible for meeting agendas and minutes for departmental and staff
meetings
. As requested by management, creation of training materials for
continuing education of field nursing staff
Decision Source, Inc.
HR Admin / Technical Recruiter / Office Manager - Hired as sole resource
for development and launch of recruitment and staffing division within IT
consulting firm in addition to office management and executive support
responsibilities.
. Designed and implemented full lifecycle recruitment and hiring
process, including the generation and implementation of all candidate
and new hire documentation
. Benefits administration for up to 13 employees
. Restructured and implemented employee management process, including
creation and implementation of all employee management documentation
and updated and managed corporate personnel files
. Planning and participation in all corporate recruiting and marketing
events (career and trade fairs)
. Full lifecycle recruitment of internal and external technical
employees.
. Selection and implementation of corporate ATS system for candidate and
new hire tracking.
. Responsible for full re-write of corporate handbook and additionally
generated all corporate marketing materials
. Vendor selection and management to meet all company needs.
. Assist technical team with manual software quality testing as needed.
. Responsible for all duties of office management, including but not
limited to: travel arrangements, party planning, planning and
administrating meetings, ordering supplies, and accounts payable.
Third Party Staffing and Recruitment August 2003 -
August 2006
Sysgenix Resources
Technical Recruiter
. Recruit, Screen, Interview, Assess, and place both entry level and
highly skilled technical talent in an environment focused on
successful "soft fit" recruitment
. Execution of full life cycle recruiting responsibilities including but
not limited to sourcing, screening, interviewing, references and
salary negotiations.
. Development of strong candidate relationships in order to secure both
revenue increasing business leads and candidate referrals.
. Assist management in fine tuning of recruitment processes through
staff brainstorming sessions.
. Preparing and formatting resumes for presentation to clients.
. Interfacing directly with account executives and client managers.
Assisting in the retention of current consultants.
. Training and mentoring of recruitment staff new hires.
. Assisting account managers with new requirement definition and
refining through occasional on site meetings and conference calls with
hiring managers.
Spherion @ Dell
Contract Recruiter
. High volume recruitment of hourly employees for Dell Computers'
packaging plant
. Career fair planning and participation
. Use of prior advertising experience in creation of company's new
recruitment advertising campaign
. Media buying for recruitment advertising
. Completion of new hire paperwork and management of personnel files
. Responsible for drug and background screenings in office daily
Media Sales and Marketing February 2001 -
August 2003
Trader Classified Media
Advertising Consultant
. Business to business sales of print and internet advertising
. Salesperson of the month: Oct, Nov, and Dec 2001.
. Territory management, including development of long term relationships
with existing client base.
. Fulfilling a general advertising consultative role for both new and
existent accounts.
. Servicing accounts weekly within publication deadlines in high
pressure environment.
. Independently responsible for more than 200% increase in territory
sales in two years time.
. Additional duties included general ad design and in field training of
new reps.
Education
December 2000 Middle Tennessee State Murfreesboro, TN
B.A., English
Minor in Psychology
Dean's List, Spring Semester 2000
Formal Professional Training:
Microsoft Word 2003 Course: Level II - 2008
Project Management Course: Managing Multiple Projects, Objectives &
Deadlines - 2009
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