ANTHONY “Tony” J. KARAM
SUMMARY: Security Product / Corporate Marketing Executive with 20 years of emerging technologies experience ranging from
startups (Wave) to multi-billion dollar global organizations (RSA/EMC). Deep roots in enterprise security software, enhanced by hands-
on experience on the cutting edge of embedded hardware security (a growing trend fueled by Intel/McAfee, etc.).
Enterprise Security Business: Drove significant customer acquisition and revenue growth in Access Control, Device ID, Encryption
and DLP. As an executive at Wave, I built the marketing function from scratch, and established a global brand which helped drive annual
revenues from $7 million to $35 million.
Security Product Marketing & Product Management: Successfully reinvigorated leading brands, while creating market share and
thought leadership for start-up companies by producing top tier product/corporate content, stand out demand generation campaigns, and
developing innovative product roadmaps and alternative business models.
Corporate Marketing: Established a global enterprise brand including corporate, product and solutions level messaging and visual
identity. Ensured consistency of brand and directed corporate presence at 60+ events annually, including several six-figure tradeshows.
BS in Electrical Engineering, Western New England College, Springfield, MA May 1991
WAVE SYSTEMS CORP., Lee, MA. Mar 2007 – Aug 2012
Leading provider of enterprise security management for encryption, authentication and DLP
Successfully lead global marketing in driving the adoption of emerging security technologies like self-encrypting drives and trusted
platform modules. Delivered primary/secondary research, custom content and ROI/TCO analysis tools to shorten the sales cycles
and close General Motors ($10 Million), BASF ($3.5 Million), BP ($2 Million) and PricewaterhouseCoopers ($1 Million).
Established Corporate Marketing (brand, message, ID, website, partner portal, sales resource center, events), Product Marketing
(content, launch plans, research), Field Marketing (campaigns, advertising, CRM) and Partner Marketing. Built and managed an
internal team and directed external agencies.
Created the messaging around the acquisition of Safend for customers, partners, prospects and internal sales teams.
Established a $1.5M global marketing budget that includes all programs
Obtained inaugural placement on Gartner Magic Quadrant for Mobile Data Protection.
Partnered with sales & product management to define product strategies and develop supporting marketing programs.
RSA, THE SECURITY DIVISION OF EMC Bedford, MA. Sep 2003 – Mar 2007
Leading source of Identity and Access Management, GRC and DLP solutions to the Global 1000
Principal Product Manager
Responsible for all aspects of product management for RSA’s authenticator product line, including one time password
tokens and smart cards; accounting for approximately 50% of all corporate revenues or about $160M annually.
Conceptualized, defined and launched a new multi-year product strategy including products comprising both new and existing
technologies. Spearheaded “ground-breaking” new business model - turning every day devices into tokens. Lead product
management and product marketing through tier one partner recruitment and development; GTM strategy planning, technical
architecture definition and business model creation.
Conducted market analysis to identify key trends and customer requirements, enabling the company to capitalize on new
product introductions and ensuring their success.
Analyzed complex business cases to determine product feasibility, prioritization and projected ROI. Performed quarterly
financial analysis and research to report on current product performance and future trends
Defined product line strategy and developed worldwide product roadmaps. Responsible for product pricing strategy,
forecasting, positioning and life-cycle.
Professional Awards: ACT NOW (APR 2006) • Most Significant Accomplishment (DEC 2005) • ACT NOW (OCT 2005)
WAVE SYSTEMS CORP., Lee, MA. Aug 1998 – May 2003
Director, Product Management
Built product management organization “from the ground up”. Established two product lines including trust infrastructures,
data encryption and secure storage applications.
Defined, delivered and launched the EMBASSY® Trust System; the PC industry’s first solution for the lifecycle
management of trusted client platforms and their associated applications.
Envisioned and defined consumer based PC security product. Validated product concept, features and price-point through
focus group studies and surveys. Launched with NEC Computers in France, Belgium and the Netherlands.
Senior Product Manager
Launched the first product in company’s history; a distributed content management and metering system. Responsible for
all facets of the program from development through launch.
HAYES CORPORATION, Norcross, GA. Aug 1996– Aug 1998
Senior Project Manager (Cable Modem Group)
Created and managed project schedules and strategic plans for NPD, product improvement and maintenance.
Project Manager (Analog Modem Group)
Tasked with delivering first “56K technology” modems to market.
INTEK TELECOMMUNICATIONS, INC., Conyers, GA Aug 1994 - Mar 1996
Start-up venture involving the design and development of digital pagers; resulting in revenues of $3M/month.
UNIDEN AMERICA CORPORATION, FT. Worth, TX Jul 1993 – Aug 1994
Karam, A., MegaMitt LLC, “Method and apparatus for throwing and catching balls” U.S. Patent Application #11,967,524,
Karam, A., Uniden America Corporation, “Automatic display illumination in a receiver” U.S. Patent
#5,548,832, August 20, 1996