Summary of Qualifications
Product Development Technology Solutions New Product Launches
New Business Development P&L Responsibility Strategic Planning
Market Penetration High Level Negotiations Sales Management
Technology-, sales- and marketing-focused executive with extensive
experience in company growth and management including P&L
Responsibility, Sales Force Development, Operations, Product
Development, Company Turn Around, M&A, Acquisition Integration and
sought internationally as a speaker on Industry Best Practices. Past
member of NeXT and Apple Computer Advisory Boards. Open to relocation.
Successful introduction of both products and services to Small to
Medium-sized Businesses (SMB) as both an individual contributor and a
manager. In some cases doubling the revenues generated.
Opened and maintained C-Level relationships with national accounts
DraftFCB, McCann Erikson, Publicis, Cox Communications, Verizon,
Comcast, NBCU, Disney ABC, Turner, MTV, Citi, Chase, BNP Paribas,
State Street, Time Inc., Meredith Corporation, Hearst Magazines,
Gannett, New York Times, Wolters Kluwer, McGraw Hill, Macys,
Congruent Development - Kings Park, NY July 2010 - Present
An independent industry consulting practice specializing in Business
Process Outsourcing, Cross Media Publishing and Brand Marketing, with an
emphasis on Software as a Service (SaaS), eCommerce and the integration of
Social Media Business Intelligence strategies to develop solutions to
Recent engagements include:
. Discovery on a web-based multi-platform publishing system.
. Market research on an alternate QR Code offering.
. Funding activity for technology startups.
. Multi-plant eCommerce and manufacturing reconciliation
. Integration of Social Media Business Intelligence into eCommerce
Content Critical LLC - Carlstadt, NJ July 2009 - July 2010
Senior Vice President Sales and Marketing
Content Critical is a solutions-based company focusing on hosted eCommerce,
web-to-media development for financial institutions, retailers and
political campaigns. Its roots are in transactional printing, but it has
expanded its back end services to include web development, system
integration, digital printing, offset printing, large format, mailing and
fulfillment. In the role of SVP Sales and Marketing, I was responsible for
developing sales initiatives around the various vertical markets to be
served by the company's horizontal offerings.
. Successfully developed and rolled out initiatives based around
vertical markets for a sales team of fourteen.
. Recruited project managers to oversee mixed media projects.
. Participated in the development of web-based solutions for clients.
. Responsible for the development of the Client Services Department to
improve customer service.
. Actively involved in the acquisition of two other companies.
Texscan NT LLC - Roswell, GA October 2008 - May 2009
Senior Vice President and General Manager
Texscan NT was an incubator company under the auspices of Bright Sky
Holdings. It was formed in May of 2008 and is chartered with developing
enabling technology in the field of Advanced Advertising for Cable and
IPTV. This position reported directly to the CEO of the holding company
with direct P&L responsibility and overall management of the company. In
the spirit of entrepreneurship, this position was also on the senior
management team of the holding company with direct reporting to the Board
of Directors and participation in fund raising activities. The company
closed in June 2009.
. Achieved over budget for revenues and under budget for expenses in the
. Successfully participated in a live pilot project for Advanced
Advertising with a major MSO
. Successfully penetrated major network, IPTV and Cable companies with
. Successfully participated in several fund raising presentations for
Texscan NT, Bright Sky Holdings and other developing companies under
Bright Sky Holdings.
Vio Inc - Cranbury, NJ Mar 2003 - May 2008
Executive Vice President
Vio Inc is a subsidiary of Vio Worldwide, a $12 million per year, 60 person
graphic arts SaaS supply chain software and managed services company.
Reporting directly to the CEO, the original purpose of the hire was to
raise Vio's profile in the US. This position has expanded to strategic
business development, sales management, direct sales and product
. Raised the profile of Vio in the publishing, prepress and ad agency
markets in the US.
. Sold into key national accounts - most notably Time Inc., Meredith,
New York Times, UBM, Macys, Dillard's and Draft FCB.
. Managed national, virtual sales team of six people.
. Successfully designed and launched the world's first digital soft
proofing ad delivery service that lead to over $1.2 million per year
in recurring revenue.
. Member of M&A team - most notably the December 2006 acquisition of the
rights to AdSEND from AP.
Quality House of Graphics - Long Island City, NY Sept 2001 - Mar 2003
Chief Operating Officer and Chief Technology Officer
Recruited by $20 million advertising agency prepress and commercial print
shop, one of New York's top five, to direct 200 personnel in overall
company operations. The position reported to the President and was
responsible for coordinating efforts of sales and technology, prioritizing
operational issues and customer concerns and developing technology
strategies. Duties included negotiating with vendors and candidates of
mergers and acquisitions.
The company closed in March 2003.
. Designed corporate marketing plan, including development and
repackaging of products.
. Developed Industry Best Practices Seminar series to educate and
attract major NY ad agencies, funded through the sponsorship of
technology partners such as Adobe and Fuji.
. Dramatically increased company productivity by employing state-of-the-
. Designed new production and tracking system, including vendor
negotiations that obtained $800,000 of equipment at a cash-neutral
position for the company.
. Designed and implemented corporate sales database that increased
interactivity with clients and prospects.
Western Laser Graphics, Incorporated - Valencia, CA Jan 1995 - Sept
President and Chief Operating Officer
Selected to turn around $4 million, 90-person publication prepress firm for
absentee owner. Responsible for P&L and all operations including strategic
planning, sales, marketing, technology, and negotiations.
. Evaluated and analyzed sales force and client perspectives on firm's
strengths and weaknesses, packaging resulting vision as a new
. Directly managed the sales force to more than double revenue to over
$9 million in three years in a market where competitive pressure had
cut prices in half.
. Designed and implemented two production systems and a job ticketing
and tracking system to streamline production and cut costs.
. Transformed company from analog to digital production, recognized as a
leader in publication community.
Quad/Graphics, Inc. - Pewaukee, WI Sept 1986 - Jan 1995
Director Sales and Marketing, Quad/Imaging
Recruited to set up the desktop publishing department, Quad/Text, as GM.
Went on to become the Marketing Director for the premedia department,
Quad/Imaging and GM of the three-dimensional printing group,
. Hired on two 45 minute interviews as GM of Quad/Text to set up a new
division of the then-$240 million company from scratch. Sales of $2
million in the first year of operation with a staff of 12.
. Integrated three internal sales groups (60 people) as Director of
Sales and Marketing, Quad/Imaging.
. Put in charge of turn around of 3D (lenticular) printing division as
GM Quad/Dimensional Imaging with sales of $2 million in the first
Monotype Corporation & Monotype Inc. - UK & Chicago, IL Sept 1974 - Sept
Director OEM Sales and Marketing
Joined Monotype in the development department, and held various positions
in marketing and product management until transferred to the US in 1980 to
head up technical support. Promoted to Director of OEM Sales and Marketing.
King's College - BSc Eng. (electrical Engineering) London, England
Gerson Lehman Group Council Educator
MPA eBusiness Task Force (founding member)
Ebiz for Media Committee (Founding Gateway)
Digital Distribution of Advertising for Publications Association, Chairman
Ghent PDF Workgroup
Apple Computer Customer Advisory Board
NeXT Computer Graphic Arts Advisory Board
Western Publications Association Board
Digital Distribution of Advertising for Publications, Founders Award