Sales Customer Service

ROBERT P. CONRAD

******@*****.*** H: 614-***-****

**** ****** ***** ***** ***** City, Ohio 43123

DIRECTOR OF SALES

Accomplished Sales Executive with successful track record in all phases of the sales process and a proven record of

developing new business and achieving record sales, revenue, and profit g rowth. Creative strategic planner with finely

honed implementation skills. Leader and consensus-builder energized by a collaborative teamwork environment. History

of contributions to corporate goals and organizational improvements for high -growth territories. Career signature for new

product development and discovering untapped markets.

AREAS OF EXPERTISE

Communications – Account & Territory Management – Business Development – Sales Cycle Management

Presentations – Market Analysis – Product Development – Needs Assessment – Product Marketing – Branding

Negotiations – Customer Service – Training & Development – Distribution & Inventory Management

Strategic Planning – Vendor Relations – Cost Reduction – Cost/Benefit Analysis – Recruiting

PROFESSIONAL EXPERIENCE

Plasti-Fab / PFB Manufacturing, LLC – Calagary, Alberta Canada (2012 – Present)

Leading manufacturer of Expanded polystyrene building products.

Business Development Manager / Sales

Develop business opportunities for new start up plant location. Provid ing sales guidance to determine market and

customer segments. Initiate product presentations and product manufacturing to meet market demands. Provide

knowledge of customer base and product requirements to enhance product offerings. Develop awareness of company’s

capabilities to the selected market segments and businesses. Secure new customers and business relationships.

Plymouth Foam, Inc. – Plymouth, WI

Leading manufacturer of foam products and packaging for construction, packaging, display and OEM markets .

BUSINESS DEVELOPMENT MANAGER, BUILDING PRODUCTS EAST REGION (2008 to

2012)

Responsible for full sales cycle targeting 5 focus areas of Heat Laminated Products, OEM glue laminated products, Point of

Purchase displays, Cold Chain, and Food Service Customers. Played pivotal leadership role driving growth, optimization,

and profitability, communicating directly with customer base and identifying unique growth opportunities. Built, trained,

and motivated staff of 4 Independent Representatives to consistently exceed company targets and performance objectives

across a variety of products. Increased revenue, market share, and loyalty by administering new sales training,

recruitment, team building, and customer service protocols. Accountable for strategic planning, setup, performance, and

review of direct reports. Worked closely alongside Product Development to address customer needs with new solutions.

Created over $200,000 in new revenue in just 6 months by cradle-t0-grave bringing to market 2 product lines that

increased rigidity, improved appearances, reduced fastener usage by 50%, and saved mo ney for customers.

Saved company $50,000 by simultaneously decreasing manufacturing cost and landfill charges. Analyzed market and

discovered unique product to fit customer need of efficiently using higher percentage of post -industrial scrap.

Realized cost saving opportunity, bringing new garage door product to market. Projected savings of up to 10% per kit.

Insulfoam, LLC – Columbus, OH

Top manufacturer of Expanded Polystyrene products in North America, emphasizing insulation products that focus o n

the entire building envelope and OEM applications.

SALES MANAGER MIDWEST & EAST REGIONS (1998 to 2008)

Provided leadership and direction to network of 15 internal and external representatives. Identified potential sales

opportunities, positioning for immediate growth, and pioneered new product development. Focused on roofing insulation

products; wall systems/EIFS; perimeter, foundation, underslab, and cavity wall insulation; cold storage; garage door

insulation; and exterior siding underlayment. Regularly delivered presentations to Architects, Contractors, Building

Owners, and Distributors.

Boosted sales by nearly 9x, from $3 Million to over $26 Million in under 5 years.

Directly added $300,000 to bottom line by replacing $8 Million in sales of low-profit products with sales of products

delivering higher margin.

Increased truckload capacity of products by 8%, simultaneously lowering per-piece freight cost. Analyzed current

packaging of products, identified and redesigned space -inefficient zones.

Added $3 Million in new business by recognizing need for providing freight opportunities to accounts with non-full

truckloads. Analyzed market, assessed product requirements, established Distributor base, and hired Independent

Representatives with proven distributor relationships. Additionally secured favorable rates based on consistent and

weekly shipments.

Ensured on-time and complete orders, simultaneously increasing customer satisfaction and loyalty by creating unique

customer assurance program. Developed order compilation SOPs ensuring cross -phase analysis was always 1 step ahead of

process.

Reduced cost of labor to customer by reducing overall installation time by 50%. Assessed customer needs, analyzed

current offering, and finally maximized production speed by increasing product size.

Minimized incorrect product use by developing product -specific marketing and data spec sheets relied on by

distributor and general contractors during installation.

REGIONAL SALES REPRESENTATIVE (1994 to 1997)

High-profile sales & account management operating in Minnesota, Wisconsin, Iowa, Missouri, and Illinois. Performed full

range of sales prospecting, data gathering, presentations, and negotiations to prospective clients. Challenged to revitalize

dormant accounts, capture new business, and cultivate existing relationships. Created new profit centers and revenue

channels, developing new products addressing untapped markets.

Grew territory from $400,000 to over $3 Million in sales in under 3 years.

Closed 4 deals representing $1Million annually. Established and cultivated relationships with OEMs, built customer

base.

Recognized demand for strategic insulation product and developed with Product team. Solidified market for offering,

realizing $1.5 Million in found revenue.

PREVIOUS EXPERIENCE

Crane Plastics – Columbus, OH

NATIONAL ACCOUNTS REGIONAL SALES MANAGER

Celotex Corporation – Tampa Florida

NATIONAL ACCOUNTS SALES REPRESENTATIVE

REGIONAL SALES REPRESENTATIVE

EDUCATION

Bachelor of Science in Business Administration – Waynesburg University – Waynesburg

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