Sales Design
Resume:
BIO
Goal driven to increase sales and market share. Open to learning and
improving strategies. Excellent problem solving and interpersonal
skills. Most comfortable with "out of the box" ideas. Innovative and
youth inspired.
Combining design, merchandising, design management, production, and
sourcing. Focus in Women's dresses, sportswear, fashion leathers,
technical and lifestyle apparel for men and women.
A graduate of the Fashion Institute of Design and Merchandising,
receiving design awards at graduation, judging many design school
graduations, received the National Textile Print award in 1989.
Strengths
Design/ Product Development
.. Identify design strategy and application for market acceptance
and brand goal
. Leather, woven and knit fabrics
. Innovative thinker pulling from lifestyle, technical, fashion
trends and sales to r &d of improved product.
Management/Administration
. Coordinate, organize and maintain staff, to increase sales,
profitability of each program
. Recognizing staff strength, goals and unity in team enviornment
. Global understanding of cultures with in house staff, off shore
factories and customers
PROFESSIONAL HIGHLIGHTS
Swaraaj Fashions Pvte. Ltd., Mumbai, India
Leather and Outerwear Factory
Current
Vice President, Business Development-North America
. Exclusive sales and marketing of leather/textile outerwear and
accessories.
. Interface with customers, product development team at the
factory to develop and manage strategies and programs.
. Create new opportunities, identify target markets, increase
customer base
. Seccessfully add new customers in fashion and motorsports to
factory sales and production
Fairchild Sports, formerly Intersport Fashions West, Inc., California
Manufacturer/Importer/Exporter
March 1994 to September 2009
Director, Product Development-Global
. Implemented Lectra PDM as database for all collections.
. Management of global collection, coordinating design, product
management, product development, procurement.
. Private label and licensed product management
Product Development Manager
Manage a staff of five developers, focusing on 2 designers. Devised
and maintained system to grow the division from one brand to six.
Active role in value stream and process improvement to increase
productivity, profit and reduce lead times.
. Concept design with private label brand customer and designers.
. Co-ordinate design with product development teams.
. Establish manufacturing procedures.
. Sourcing and management of production.
. Sales and merchandising representation at trade shows per
customers request.
Designer/Merchandiser
January 1975- September 1993
Responsible for design and sample to production in a number of
local manufacturer's in Los Angeles. Products were junior and
contemporary dresses; contemporary sportswear; maternity; leather
outerwear for men and women. Product variety increased my knowledge
of the process in all areas of design and manufacturing. Required
diligent knowledge of design and trends in each market.
EDUCATION
FASHION INSTITUTE OF DESIGN & MERCHANDISING, LOS ANGELES,
CALIFORNIA
Associate of Art in Fashion Design, 1975
. SAN DIEGO STATE UNIVERSITY, SAN DIEGO, CALIFORNIA
French, 1971-1973
29642 TERACINA ( LAGUNA NIGUEL, CA 92677
*************@*****.***
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