BRADFORD K. FOLSE
**** ********* ***** ********, ** 70003
504-***-**** *******@***.***
PROFESSIONAL PROFILE:
Sales Professional: 18 years of successful sales experience within the
pharmaceutical and medical industry. Positions held have been sales
representative, trainer and manager.
PROFESSIONAL EXPERIENCE:
8/11 to 7/12 Marketing and Development Coordinator (Contract to full
time employment)
Lakeside Hospice New Orleans, LA
Development coordinator for groundbreaking Congestive Heart Failure Program
designed for prevention of re-hospitalization. Responsible for surveying
and evaluating physicians for information regarding the program and patient
responses. Also responsible for designing and implementing new marketing
tools. Set budgets and forecasts for potential patient enrollment.
1/07 to 07/11 Territory Manager
Gilead Sciences New Orleans, LA
Responsible for the sales and promotion of Ranexa to Cardiologists in the
greater New Orleans area. Also responsible for developing and implementing
territory business plan and organizing speaker programs within the
territory.
( Promoted to Senior Therapeutic Specialist June 2009
( Maintained top 20% ranking for 2007, 2008 and 2009
( Ranked 17th out of 245 representatives in the nation for 2009
( 105.5% to goal ranking 20th in the nation for 2008
( 119.63% to goal in 4th quarter ranking 3rd in the nation with 3070
total prescriptions
Ranked 4th in the nation with 1104 new prescriptions for 2007
( Increased Ranexa DDD/CMOP total prescriptions of 338 in 2007 to 863
total prescriptions in
2008
( Achieved formulary approval for Ranexa at the following New Orleans
area hospitals: Ochsner Hospital, West Jefferson Hospital, East
Jefferson Hospital, Baton Rouge General, Terrebonne General, Touro
Hospital, and Tulane Hospital
3/05 to 12/05 Territory Manager
Sybron Dental Louisiana, Mississippi and Memphis,
TN
Targeted Oral Surgeons and Periodontists for the promotion of dental
implants and surgical supplies. Responsibilities also included budgeting
and forecasting sales for territory.
( Ranked 1st for three months in percentage increase of sales
( 150% increase in territory sales for 2nd Quarter 2005
( Territory dissolved due to Hurricane Katrina
3/03 to 3/05 Territory Manager
KOS Pharmaceuticals New Orleans, LA
Responsibilities included the sales and promotion of cardiology products
including Niaspan and Advicor. Targets included Cardiologists, Primary Care
physicians, and Internal Medicine physicians in the New Orleans area.
( 200% increase in Advicor - first year of product launch
( 50% increase in Niaspan - first year of product launch
( Award recipient and ranked 1st nationally for Niaspan highest
physician prescriber growth
( Award recipient and ranked 3rd regionally for Niaspan prescription
growth
( Assisted in the implementation of the Ochsner Education Program at
Ochsner Hospital
3/99 to 3/03 Accounts Manager and Sales Trainer
Axcan-Scandipharm Louisiana and Mississippi
Responsibilities included sales and marketing products in the
gastroenterology market. Trained new hires for sales positions nationally.
Targets included Gastroenterologists, Primary Care physicians, and Internal
Medicine physicians.
( Promoted to sales trainer 2000
( 1st Quarter fiscal year 2002 achieved 117% of quota
( Ranked 1st fiscal year 2002 for month of January
( Ranked 1st regionally for all fiscal year 2001
( Ranked 1st in enrollees to company programs 2001
( Received Lexus for 1 year through largest percentage increase for
2000 nationally
( Appointed to Axcan-Scandipharm Conference Committee 2000
( Obtained over 80% market share in Cystic Fibrosis last 2 years
( Ranked 2nd for Viokase 3rd Quarter in 2000 and represented company
at Digestive
Disease Week in San Diego, CA
4/94 to 3/99 Accounts and Field Manager
Hospital Equipment Specialties Louisiana and
Mississippi
Sales representative and manager for marketing medical equipment and
supplies to hospitals, clinics, nursing homes and specialty practices.
Targets included Neuro Surgeons, ENT, Plastic Surgeons, and Oral Surgeons.
Emphasis also on Administrators, Controllers, and Office Personnel.
( Managing partner of company
( Additional management duties included forecasting, budgeting, and
market research ( Walter Lorenz Surgical
titanium bone plate and screw system for craniofacial surgery, Surgical
Acuity magnification loops, and E-Z Wrap orthopedic soft goods
( Achieved largest sales increase for Surgical Acuity in 1997
( Top 10% of sales for E-Z Wrap orthopedic soft goods for 6
consecutive years
EDUCATION:
HOLY CROSS COLLEGE New Orleans, LA 1994
Bachelor of Science degree
Major: Business Administration/Marketing
References available upon request