Manager Marketing

RYAN J. SCHAUL

**** ********* *****, ******** *******, CO 80922

719-***-**** ~ *************@*******.***

EDUCATION

Master of Science Degree in Marketing • 12/2006

University of Colorado at Denver

Bachelor of Science Degree Major Concentration in Marketing • 12/2002

University of Wisconsin-La Crosse

Minor Concentration Public Relations & Organizational Communication

PROFESSIONAL EXPERIENCE

CUKJATI brand development + creative 4/2007 to present

Managing Partner

Manages and develops Cukjati’s complete client and project list. Supervises all day-to-day

operations and projects from conception to implementation to completion. Oversees and executes

account and client service, project and traffic management, and media buying services for the

agency, as well.

• Currently holds Certified Agency Account Manager credentials through Second Wind’s

Agency Certified Program

• Develops, manages, and implements key marketing strategies and collateral including

advertising, promotions, sales, media, direct marketing, and public relations

• Negotiates fulfillment and vendor pricing and contracts, and managed vendor delivery.

• Manages and negotiates client media buys

• Major client list includes (but not limited to): Colorado Springs Economic Development

Corporation, United States Air Force Athletics, Memorial Health System, United States

Olympic Committee, Junior Achievement Worldwide, Pikes Peak United Way,

Compassion International

YOURHUB AT COLORADOSPRINGS.COM 2006-2007

Marketing Manager

Managed the development and implementation of a new online/print product Your Hub at

ColoradoSprings.com. Responsible for increasing both web traffic and user-generated content

(online), and advertising dollars (print). Created and implemented product promotions for both

online and print and distribution strategy for print.

• Managed a $200,000 advertising budget to help promote the product with promotion

giveaways and advertising

• Supervised and coordinated an 8-person Street Team for product promotion at

community events

• Grew the print and online product to 5 additional community neighborhoods.

• Increased the number of registered users from 500 to 2,000 in a single month

JACKSON NATIONAL LIFE INSURANCE 2005-2006

Marketing Coordinator

Coordinated various marketing strategies and projects for marketing arm of company. Conducted

project and workflow management for individual and group policy products.

• Assisted in the research, content management, copyediting, and publishing of a major

book project.

• Led and implemented an internal and external communications strategy with a new

medium of video email technology.

THE GAZETTE 2003-2005

Promotions & Sponsorships Manager

Negotiated and executed sponsorship and trade contracts with The Gazette’s multiple community

partners. Responsible for creation, development, and implementation of reader sales promotions

designed to increase newspaper readership and classified/display advertising dollars.

• Negotiated and executed over 30 sponsorship/trade contracts valued over $500,000.

• Promoted to this role from The Gazette’s Classified Advertising Department.

ADDITIONAL QUALIFICATIONS

7-10 years professional experience

•

2008 Graduate of Pikes Peak Leadership NOW! program

•

Certified Agency Account Manager

•

Highly proficient in all Microsoft Office applications, and Workamajig, an agency-based

•

project management software system

Knowledgeable with digital marketing, including social media, SEO/SEM, PPC, etc.

•

COMMUNITY INVOLVEMENT

Volunteer Youth Boys Baseball & Basketball Coach

•

Volunteer American Red Cross Annual Fundraiser Committee Member

•

Volunteer Community Partnership for Childhood Development

•

Volunteer Member of the Chamber Strategic Communications Council

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Shooks Run Clean-Up Volunteer

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State Games of America Volunteer

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Care and Share Food Bank Volunteer

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