Marketing Human Resource

WORK EXPERIENCE

Interim Executive Director

Camp Fire San Diego County - San Diego, California

November 2012 - Present

. Assure Camp Fire SD has a long-range strategy, which achieves its

mission

. Provide leadership in developing program, organizational and financial

plans, and carry out plans and policies authorized by the board

. Promote active and broad participation by volunteers

. Maintain official records and documents, and ensure compliance with

federal, state and local regulations

. Maintain a working knowledge of significant developments and trends

. See that the board is kept fully informed on the condition of the

organization

. Develop and identify strategic marketing objectives

. Publicize the activities of the organization, its programs and goals.

. Identify consumer market and brand positioning to agencies,

organizations, and the general public

. Monitor brand and progress of brand initiatives to agencies,

organizations, and the general public

. Establish sound working relationships and cooperative arrangements

with community groups and organizations

. Research and submit Grants and Awards

. Design and maintain Council Website, Social Media sites

. Write and create council marketing collaterals, including monthly

newsletter

. Write and submit press releases

. Plan and coordinate Camp Fire SD parties and events; including Ignite

Gala, Cahito Spooktacular, Camp Fire Fun Run

. Responsible for the recruitment, employment, and release of all

personnel, both paid staff and volunteers

. Ensure that job descriptions are developed, that regular performance

evaluations are held, and that sound human resource practices are in

place

. Encourage staff and volunteer development and education, and assist

program staff in relating their specialized work to the total program

of the organization

. Responsible for developing and maintaining sound financial practices.

. Oversee that the organization operates within budget guidelines

. Ensure that adequate funds are available to permit the organization to

carry out its work

. Conduct official correspondence of the organization

Director of Outdoor Education and Marketing

Camp Fire San Diego County - San Diego, California July

2009 - October 2012

. Plan, coordinate, and direct 24 plus weeks of Themed Camps for

children

. Manage, retain and coordinate 20-35 employees a year

. Purchase all event supplies and promotional giveaways

. Create and maintain budgets for all events and programs

. Develop and identify strategic marketing objectives

. Design and maintain up to date Council Website

. Research and purchase marketing collaterals for organization

. Implemented and maintain a database for over 3,000 donors, sponsors,

participants

. Manage and create various spreadsheets including; affiliates, press,

distribution

. Research and implementation of search engine optimization including,

Google AdWords

. Create and manage company online marketing

. Research and submit Grants and Awards

. Create and manage all Social Media sites, including Facebook and

Twitter

. Manage email and direct mail campaigns

. Write, create and update council marketing collaterals, including

council newsletter

. Write and submit press releases

. Plan and coordinate Camp Fire SD parties and events; including Winter

Wonderland Festival, CaHiTo Spooktacular, PLANT, Archery classes

. Contract negotiations with various vendors

. Research and coordinate volunteers from events to social gatherings

. Evaluate CaHiTo and created plans to grow program

. Monitor and maintain budget for CaHiTo and various events

Contract Event Coordinator

Sony Online Entertainment - San Diego, California

May 2009-July 2009

. Assist in planning and coordination of SOE tradeshows; E3, FanFaire,

ComicCon, and GenCon

. Assist in research of conferences and coordinate the exhibit and

attendees

. Contract negotiations

. Research and purchase marketing collaterals for tradeshows

. Create and manage various spreadsheets including; hotel tracking,

flight tracking, budgets, etc

Event Coordinator/Marketing Assistant

REVShare - Temecula, California

September 2007-February 2009

. Plan and coordinate REVShare parties and events

. Research conferences and coordinate the exhibit and attendees, various

venue buyouts

. Contract negotiations

. Research new conferences and value of attendance

. Identify strategic marketing objectives

. Write and submit copy for press releases

. Create copy and purchase marketing collaterals for tradeshows

. Oversee the research needed and coordination between all departments

. Manage and create various spreadsheets including; affiliates, press,

distribution

. Research trademark infringement

. Maintain and track press; keep all online press up to date

. Research and implementation of search engine marketing including,

Google AdWords

. Research and submit Speaker Submissions and Awards for various events

and tradeshows

EDUCATION

2000 to 2004 - Sonoma State University, Rohnert Park, CA

BA in Communication Studies specializing in Marketing

Minor in Art Studio & Art History

SKILLS

Proficient on both PC and Mac; MS Office (MS Word, Excel, Outlook,

PowerPoint, Access, Publisher), ID card, Lotus notes, Adobe Suite including

Dreamweaver, Photoshop, and Illustrator.

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