LAURIE ANN GEOFFROY, SPHR, CPC (***) ***-
**** **** *****, **** ***, Huntington Beach, CA 92648
***********@*****.***
Professional Summary
. Over seventeen years of human resources experience in financial
services, start-up operations, high-tech, insurance, sales and
software development, engineering, and manufacturing.
. Designed the foundations of two human resources departments, creating
consultative, client-focused teams.
. Developed effective recruitment strategies impacting the future talent
level, cost savings, and industry perception of the organization.
Positions ranged from administrative and manufacturing to C-suite.
Recruited all VP's and C-suite positions with the exception of the
CEO, in last role.
. Designed and facilitated soft skills programs for employees, leaders
and management. Using a strategy of relevance and connection to
create an environment of open discussion and high participation.
Created techniques of message reframing from "issue/challenge" to one
of "solution and opportunities", allowing for more critical thinking
and empowerment for your audience.
. Strategic leader in operations and process efficiencies.
. Merger and acquisition experience including due diligence, change
management and culture assimilation.
. Change agent in driving technology-focused performance management
systems, open enrollment processes and e-contracting solutions.
. Successful leadership experience in expansion environments.
. Vast experience in restructuring efforts - ensuring federal and state
compliance, coordinating operational logistics, designing
communication, severances, and providing outplacement assistance.
. Past speaker for California Credit Union League: Branch Network and
Annual Leadership Conferences, Regional Leadership Chapter meetings
and Podcasts. Topics include: Professional Development, Change
Management, and Effective Recruitment Strategies.
. Certified Professional Leadership and Management Development Coach
Experience
Net Force Coaching
4/2012 - present
Huntington Beach, California
Leadership Development Coach
. Certified leadership coach
. Design and facilitate management training programs (performance
management, culture implementation, strategic planning, foundations of
management, change management, recruitment and interviewing skills)
. Human Resources consulting and development
. Design and facilitate leadership workshops
CU Direct Corporation
11/01 - 3/2012
Rancho Cucamonga, California
VP of Human Resources
. Created the company's first human resources department (developing
policies, processes, handbook, coaching, training programs, systems,
and new hire orientation).
. Implemented successful full life cycle recruitment strategies raising
the talent level and efficiencies during our rapid growth period
focusing on executive, sales and technology positions. Took the
headcount from 80 to over 230 in five years.
. Developed and facilitated training programs on leadership, coaching,
fundamentals of management, performance and change management,
harassment prevention, career development, and
recruitment/interviewing skills.
. Served as a business partner and member of the senior management team.
Team lead for one of the organization's three strategic initiatives,
"Business Process and Efficiencies", creating cost savings of $70K
within the first year.
. Implemented the first annual climate survey and leadership award
program.
. Divisional responsibility for the customer service operations with a
team of nine servicing over 1,000 credit unions, 8,000 auto
dealerships nationwide, and 100 internal sales representatives.
o Created a team environment fostering accountability, enhancing
the product knowledge through the development of subject matter
experts and enhanced client services.
o Developed key automated process improvements with an impact cost
savings of $200K.
Human Resources Director
11/2004-10/2006
Human Resources Manager
11/2001-10/2004
oCen Communications
9/99 to 4/01
Irwindale, California
Human Resources Manager
. Human Resource management function in a telecommunications, start up
environment (U.S. & Asia operations).
. Generalist responsibilities: recruitment (domestic and
international), staff planning & retention, immigrations/visas,
relocation, HRIS, policies and procedures, benefits administration and
implementation, incentive plans, and change management.
. Developed the company's first human resources team, structure, and
best practices.
. Change agent in executive coaching and performance management
development.
. Global recruitment efforts resulting in an increased headcount from 20
to 120 in six months. Executive, IT and international positions.
Earth Tech (now AECOM)
7/97 to 9/99
Long Beach, California
Regional Human Resources Manager
. Western division responsibility for this environmental and
transportation engineering firm with over 700 employees in 15 states:
Recruitment, management coaching, performance counseling, Affirmative
Action, EEO, compensation, employee relations, investigations,
terminations, benefits, relocation, immigration/visas.
. Involved in the acquisition and national restructuring plan.
Avery Dennison 12/90
to 4/97
Pasadena, California
Human Resources Coordinator/Recruiter
1/96 to 4/97
Clinton, South Carolina
. Human Resources administration for a $20 million startup venture:
recruitment, orientation, open enrollment, payroll issues, relocation,
employee activities, training, and facilities.
. Redesigned the HRIS database setup for job classifications, salary
grades/department tables, EEO and worker's compensation codes.
. Full cycle recruitment initiative increased headcount from 80 to 300
within eighteen months.
. Coordinated the relocation of 75 families to the area. Liaison
between the employee, payroll, and the moving company.
Human Resources Coordinator
8/94 to 1/96
Ontario, California
Technical Procedures Writer (Contractor)
12/90 to 8/94
Diamond Bar, California
. Developed system procedures for human resources, payroll, and worker's
compensation.
. Extensive traveling to manufacturing sites, developing MRP
(Manufacturing Resource Planning) processes and procedures for their
manufacturing operations.
Education: University of LaVerne (BS - Organizational Management)
Certifications:
. SPHR: Certification - June 2008 (Recertified in June 2011)
. PCP (Professional Certified Coach) - iPEC Coaching Institute
. ELIMP (Energy Leadership Index - Master Practitioner) Certification -
iPEC Institute
. ESCI (Emotional & Social Competency Inventory: 360 and Self-
Assessment) - Hay Group
Memberships: Society of Human Resources Management
World at Work
International Coaching Federation - International and Los
Angeles Chapters
ENP (Executive Next Practices)
Neuro-Leadership Institute