Sr Manager, Group Product Management and Marketing, Business Developme
Resume:
Prafull Nayak
******@*****.***
HEADLINE Enthusiastic business Manager with 18 years experience
building Collaboration solutions Telecom, Cloud, and Video
industry for Consumer and Enterprise Software.
SUMMARY Experienced Product Manager excelling in strategy, product
positioning and business development. Experienced in defining
multi-vendor solutions with onboarding and building
relationships with technology partners. Successful track record
with stake holders to build and develop market-critical products
with go-to-market readiness. Built/led teams to deliver
products with Agile and waterfall methodologies. Accomplished
presenter, specialize in product-specific and broader, strategy
presentations. Direct experience in business development,
building channel partner and OEM contract management.
WORK EXPERIENCE
Cisco WebEx, San Jose, CA - 7/2010 - Current
Sr. Manager, Product Management and Marketing - Video and Enterprise
- Cloud Integrations.
Bringing on-premise TelePresence Video into Cloud based
WebEx for single schedule, launch and in-meeting
collaborative experience developed in Agile methodology.
Provide 2-way HD Video with data share from Cloud to
Enterprise and back.
Over 90 customers placed order in 1st month surpassing 2
year growth.
Partner and Channel rollout
Responsible for On Premise Cloud bandwidth aggregator
strategy.
Cloud Application Performance metrics
Integrated Mobile collaboration app for Video join.
Cloud Applications Group - 8/2007 - 6/2010
Sr. Product Line Manager - Partner Eco-System Applications,
Product Management Marketing.
Responsible for creation of a Hosted Collaboration
Platform that aggregated partner applications for any
Consumer or SMB User.
Built Cloud Eco-system with Marketplace. Partners
included HR, Payroll, CRM, Project Management, Financial
and Collaborative online products. Over 45 partners
contractually signed.
Managed Partners from a business, product, platform
integration, legal, pricing, marketing and go-to-market
perspective
Defined integration points between Cloud platform and
Partner apps for seamless user flow. Enterprise Users
were seamless between internal and external
applications.
Creation of Marketplace for partner App purchases.
Credit Card transaction flows.
Support Service Providers for Partner Applications on
Cloud Aggregator Platform.
LignUp, Mountain View, CA - 5/2006 - 7/2007
Vice President - Product Marketing and Management
Led Product Management with strategy, vision and roadmap
for VoIP PBX development platform
Managing Customer escalations and business roadmap
Created pricing models for Hosted and On Demand SAAS
solutions on Web Services. Click-to-call, Voice
broadcast, Automatic call launch conference
applications.
Be Here Technologies, Fremont, CA - 2/2004 - 4/2006
Sr. Director, Business Development and Product Marketing
. Define collaborative 360 degree Video Endpoint product
concept, strategy with roadmap. On premises SIP product.
Signed partnerships with Comcast, Avaya and SBC.
. Raise $6M A round VC funding and $3M B round.
. Define launch and go-to-market plan. Grew company from 3
people to 37. Had 1 direct report. Exit by Selling Off
to W.H. Imaging
Polycom, Milpitas, CA - 7/2001 - 6/2003
Director, Product Management and Marketing
Led team for inbound outbound marketing and responsible for full
product life cycle including rollout and roadmap for Video
Conferencing Gatekeeper. Partnered with Microsoft for integrated
Video with Microsoft Exchange and Active Directory. Helped
launch the Via Video product with Service Providers. Provided on-
going customer acquisition strategy and sales support with lead-
generation.
. Created value which net revenue over $3 Million per year
for Gatekeeper.
. Helped launch Via Video with Service Providers targeted
towards consumers.
. Defined service levels and maintenance premiums for service
support.
. Created processes to launch new releases without discarding
older inventories, with savings of $100,000 per year
. Collateral - datasheets, sales tools, web content, white
papers, pricing promotions
. Created 1000 qualified leads. Launched demo software
download program to tie in as sales lead.
San Jose, CA - 1/1999 - 5/2001
Independent Marketing Consultant
. Responsible for product, marketing and Sales Support
strategy the for Unified Messaging Enterprise software
product using LDAP and IMAP4. Directory enabled eMail and
Messaging products for Centigram Communications (now SS8
networks).
. Responsible for complete product life cycle definition of
Directory enabled DNS product roadmap and MRD, channel
strategy, company strategy, web presence and content,
product marketing and management for UltraDNS Corp.
. Defined Solution sets for VoIP and Soft-switch markets for
In-Memory Databases for TimesTen (now Oracle). Go to Market
for Telecom. Defined Pricing schemes for financial markets.
. Responsible for eCRM suite for Quintus Corp (now Avaya)
which mashed email ACD, Web Collaboration and text-chat.
Provided roll-out and marketing plan, product presentation.
Williams Communications (Was Nortel Now NextiraOne), San Ramon, CA-
2/1996 to 1/1999
Senior Product Line Manager
Management position. Responsible for 16 Enterprise software call
center application products. Strategic selection of product
portfolio. Financial planning and budgeting for AOP. 3 Direct
reports.
Nortel Networks, Santa Clara, July 91 to Jan'96
Manager, Product Management - Call Centers: July 95 to Jan'96
Management position. Nortel Call Centers products. Defined C T I
Applications.
Manager, Product Marketing - IVR : Mar 94 to July 95
Market launch IVR product. Manage channels which generated $6.0
Million in revenues on IVR.
Manager - Consulting Custom Applications: Jan 93 to Mar 94
Consulted on applications design call center environment. 4
Direct reports.
Sr. Engineer - Custom Applications : July 1991 to Jan1993
Designed and implemented IVR software with Application and all
center product integration.
EDUCATION M.B.A. Marketing, Santa Clara Univ. California
M.S. Computer Science, Univ of Minnesota, Minneapolis.
B. S. Mechanical Engineering, Mysore University, India.
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