Sales Account Executive
Resume:
Paul Kruger
*********@*****.***
Summary of
Qualifications More than 25 years of sales & client servicing
experience
Consistently achieved sales targets and augmented
market share of startup companies
Developed and executed innovative sales strategies
that helped to grow sales remarkably
Played a key role in acquiring new accounts
Areas of
Expertise Business Development
Handling Territory Sales
Client Relationship Management
Strategy Development
Training Sales Team
Sales Best Practices
Cold Call Sales
Experience 2012- Present Creative Healthy
Foods Los Angeles, CA
Sales Representative
Represented local food distributor in the LA market
selling gluten free flour mixes.
Opened eleven new accounts including hotels,
restaurants, and caterers, dealing with owners,
executive chefs, and F&B managers.
2011 Home Star Energy
Los Angeles, CA
Canvassing Manager
Training all canvassers. Coaching them on their
interactions with homeowners at the door.
Scouting and identifying neighborhoods and streets
for them to canvass
Made sure canvassers always had their working
supplies.
Coordinated all weekly work schedules with the
canvassing team.
Prepared pay summary reports for the owners review
and payout.
Reported all appointment information to the
corporate offices via a master Excel spreadsheet
with continual updates.
2010 Richards, Greenberg & Co Encino, CA
Director of Sales & Marketing
Sold accountancy services to local business owners.
Supervised telemarketing staff and followed up with
all viable contacts.
Successfully brought in multiple new clients to
Richards, Greenberg & Co. including several
referral partner relationships.
2008-2010 Beverly Hills Times Magazine Beverly
Hills, CA
Senior Account Executive
Sold all premium positions in the magazine
including back cover, inside front and back covers,
two page spreads, and advertorials.
Re-activated old clients back into the magazine.
Collected all client payments.
2004-2008 L.A. Direct Magazine Los Angeles, CA
Senior Account Executive
Helped pioneer 150 new advertisers for the magazine
Negotiated all contractual agreements with clients.
Maintained portfolio of clients.
As a start-up company, generated sales volume from
zero to approximately $195,000 annually.
Interfaced with all advertisers regarding necessary
artwork for ads.
Responsible for distributing magazines to all
approved businesses.
1995-2001 Patty's Pizza Los Angeles, CA
Account Executive
Pioneered approximately $400,000 in new sales to
hotels, restaurants and schools for their wholesale
division.
Business entirely created from cold calling.
Built-up a portfolio of 140 accounts (mostly hotels
and restaurants).
Did collections for over-due accounts.
1985-1994 Squeeze Fresh Juice
Company Los Angeles, CA
Sales Representation/Sales Manager
Pioneered Start-up Company and built portfolio of
600 plus customers.
Helped market new products that were entirely
created from cold calling.
Built juice division sales to $1,500,000 per year
with excellent profitability.
Career
Accomplishments Pioneered $2M in sales for three separate companies
in juice and food industries.
Education
1971-1975 Cal State University Northridge
Northridge, CA
Major: Theatre Arts / Minor: Business
Administration
Graduated with Bachelor of Arts Degree
Interests
Tennis
Los Angeles Laker Basketball
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