Nic Bonilla
Copywriter
nicbonilla.com
***.*******@*****.***
@nbones (Twitter)
nic.bonilla (Skype)
OBJECTIVE
Award-winning copywriter and all-around nice guy with 6 years experience writing
advertising for Fortune 500 companies seeks opportunities to craft engaging, targeted
concepts and copy. Looking particularly for brands whose products are difficult to
define and consumers whose attention is difficult to earn. Ready for freelance or full-time.
EXPERIENCE
designory.
June 2007-Present
Define global brands by concepting and copywriting a wide variety of consumer communications, including: brochures, point of sale, email, video, mobile, iPad apps, websites, Facebook and Twitter. Weave up-to-date SEO principles into creative copy.
Undertaken multiple global rebranding efforts. Experience with international clients and
working overseas. Specialize in breaking down complex products and engineering,
making them easily consumable and relatable. Attended untold number of meetings
and cracked a joke in almost every one.
• Helped spearhead more than a dozen global new product launches for Fortune 500 brands.
• Surpassed 100K views for a single YouTube video and 10K likes for a single Facebook post.
• Harnessed an emerging augmented reality mobile technology to garner a 34% click-through • Have been a principal voice in multiple rate on a crucial launch piece. global rebranding efforts, resulting in work seen in nearly 30 countries.
• Created launch campaign for the Subaru BRZ that helped it become one of the hottest selling • Experience with HTML, CSS, CMS, UX cars of the year. design. Expertise in Photoshop, Word, Excel, InDesign, Illustrator.
EDUCATION
California State University, Fullerton
Bachelor of Fine Arts cum laude
Communications/Advertising major with minor in English Literature
June 2007
AWARDS*
2013 Webby Awards Official Honoree
Mobile & Apps, Infiniti USA
Infiniti Full Line iPad App
2012 District 15 Addy Silver
Mobile Apps, Infiniti USA
MY12 Infiniti Full Line iPad App
2012 OC Addy Gold
Collateral Material, Brochure Campaign, Subaru of America
MY10 Subaru Brochure Campaign
2011 L.A. Addy Silver
Micro or Mini Sites, Subaru of America
Subaru MY11 Outback Digital Brochure
*See more at nicbonilla.com