Patrick Stox
****a Walnut Creek Pkwy
Raleigh, NC 27606
Email: ***********@*****.***
Cell: 252-***-****
EDUCATION
Bachelor of Science, Business Administration East
Carolina University 12/2008
Bachelor of Science, Economics East Carolina
University 12/2008
2009 Case of the Year Award from the Small Business Institute
EXPERIENCE
Web B2B Developer LBA Group,
Inc. 10/2009-05/2013
-Planning and implementing powerful link building strategies to
increase each client's link popularity and gain visibility on major
search engines including custom search phrases and backlink analysis
of competitors
-Developing and implementing Social Media strategies
-Conducting competitive market research for the client to identify
opportunities for increasing their online visibility
-Planning and implementing additional content optimization and
generation strategies and creation for clients in areas such as blogs,
images, videos, press releases, etc.
-Developing and optimizing meta tags
-Managing Webmaster tools from Google and Bing, analytics including
Google Analytics, and Leadlander for lead generation
-Using ethical/white-hat on-page and off-page SEO techniques to
produce high rankings for numerous keywords for various portals
-Monitoring search placement and generating weekly reports from Google
Analytics and SEOMOZ including ranking reports in excel incorporating
pivot tables
-Using custom queries, Google Alerts, and coding in Yahoo Pipes for
brand monitoring and link building
-Leveraging Web 2.0 technologies for corporate marketing efforts for
various company portals
-.htaccess rewrites
-Managing mailing campaigns and email lists
-A/B split testing of contact forms to increase conversions and
creating goals and goal funnels to maximize multiple campaigns.
-Managing content management systems, Joomla and Wordpress
-Graphics design using Photoshop
-Managing PPC systems such as Google Adwords including remarketing and
negative keywords
-Setup virtual training classes to reduce employee travel expenses and
generate new income
-Programming including SQL databases, Javascript/jscript, HTML, CSS,
XML, PHP5 including a system to query FCC databases and the database
to store and print client information, JSON, also have experience in
debugging operations
-Use of SharePoint for versioning, remote collaboration, reporting,
and workflow engine for changes requested
-Website hosting management including changes using SSH/Shell access
and Cron jobs
Internet Marketer DocMagnet
Inc. 02/2011-06/2013
- Increasing site traffic more than 3x
- Decreasing adwords spend more than 2x. CTR increased, CPC
decreased, increasing conversion rate by more than 1%
- Managing Expression Engine CMS
- Winner IMTS 2012 Convince Them in 60 Seconds video contest. Video
featured on IMTSTV and interview spot during prime time along with web
exposure such as spotlight on their blog and in their newsletter
TECHNICAL SKILLS
Tools/Software: Languages:
MS Office HTML
Google Analytics CSS
Google Adsense Javascript
Google Webmaster Tools XML
Google Alerts PHP
Bing Webmaster Tools JSON
Leadlander AJAX
SEOmoz
Xenu Link Sleuth
Screaming Frog
SEO Power Suite
Scrapebox
Firebug
SharePoint
Putty
Greasemonkey
Notepad++
Browsershots.org
Pingdom
Photoshop
LAMP
ZEND Framework
Smarty Template Engine