Marketing Manager, Management, Team Lead

Joseph S. Amado IV

(H) 804-***-**** ● (C) 804-***-**** ● ******.*******@*****.***

SUMMARY OF QUALIFICATIONS

Eight years of marketing experience, including marketing at a local and regional level. Creative

problem solver with an in depth longing to expand brand awareness, customer relations and

consistently exceed company goals.

EDUCATION

RADFORD UNIVERSITY, RADFORD, VA

Bachelor of Business Administration: Marketing

PROFESSIONAL EXPERIENCE

Cox Media Group/Summit Media Corporation – Central Virginia

Promotions Director – Jan 2013 - Present

103.7 The River, HOT 100.9, K95 Country, ROCK 96.5 Classic Rock

• Oversee all promotional and branding elements for 4 local radio stations

• Hire/train all promotional staff including Promotions Directors and Promo Assistants

• Supervise a staff of 20 employees

• Coordinate with Sales department to generate revenue by designing, creating,

implementing and executing sales promotions.

• Onsite execution of station and client events

• Responsible for creating and implementing station marketing plans for 4 radio stations

• Social Media Managers for 4 radio stations – Facebook, Twitter, Instagram & Vine

Promotions Manager Aug 2010-Jan 2013 – 103.7 The River (HOT AC) and HOT 100.9 (Top 40)

§ Played a vital role in the imaging and branding of 2 brand new radio stations in

Richmond, VA

§ Responsible for creating and implementing station marketing plans

§ Supervise a promotional staff of 17 employees

§ Handle a full cycle of on-air/web based promotions from concept to execution to client

follow-up.

§ Provide guidelines to programming staff in establishing and working within promotional

budget.

RADIO ONE, Central Virginia September 2005 – August 2010

Promotions Coordinator

§ Provide website management. Provide weekly updates to ensure coordination with all on-

air promotions, up to date content, overall appearance, etc.

§ Work with non-profit Community Affairs Director to reach out to the community

§ Creating Press Releases and Media Coordination.

§ Station/Product Imaging

§ Strong event management background includes event production, pre-show and on-site

management, directing up to 20 personnel, on events budgeted to $60,000 with over

9,000 attendees.

SKILLS

Proficient in Microsoft Office: Window 07, Word, PowerPoint, Excel, Publisher & Outlook,

Microsoft Internet Explorer, Share Point, Adobe Audition & Cool Edit, Social Media Marketing,

etc.

REFERENCES:

Can be furnished upon request

Contact this candidate