L ISA L EHR
Mobile: 717-***-**** • Email: *********@*****.*** • Social: www.linkedin.com/in/lisalehr/
P RO F ILE : E VENT P RO DUCER • B RA N D P RO G RA M M IN G • S TRA TEG IC P ARTNERSHIPS
E N TERTA IN M EN T O PERA TIO N S • M ARKETING P RO M O TIO N S • C REA TIVE D IRECTOR
Event Management Culinary Events Talent Booking Contract Negotiation Show Production
The following select achievements represent 15+ years of accomplished experience:
Expert development of concepts, budgets and management of all aspects of large scale special
events, festivals and entertainment initiatives
Expert development of strategic brand partnership programs to drive awareness and revenues
Directed the recruitment, booking and management of artists, bands & talent for programs
Seasoned Executive Producer with extensive experience in all aspects of project management
PROFESSIONAL EXPERIENCE
Revel Casino Hotel, Atlantic City, NJ 2011 – July 2013
MANAGER BRAND PROGRAMMING & PARTNER MARKETING
Key member of start up team for $2.4 billion resort in Atlantic City, opened April 2012.
• Conceived and Executive Producer for ‘The 2nd Annual Taste of Revel Weekend’ featuring
resort Iron Chefs, Marc Forgione, Jose Garces, and culinary host, Katie Lee
• Developed and executive produced resort-wide entertainment events and programming,
including ‘Premiere Weekend’ featuring Beyoncé, ‘Big Bang’ Labor Day Weekend featuring 3
nights of Fireworks by Grucci, and ‘Shake Your Chakra’ Wellbeing Weekend with our spa
partner, Bask by exhale
• Primary contact, managing relationships, event integration and communications with partner
tenants including LDV Hospitality, Garces Group, Luke Palladino, Michel Richard’s Central and
Robert Wiedmaier’s Mussel Bar & Grille
• Developed integrated marketing initiatives for Revel’s dining, nightlife, spa and retail partners
• Managed event production costs, budgets and timelines
• “Hands on” management of all elements of program and event implementation including
signage, staffing, ticket pricing, vendor procurement, décor, audio, lighting, rehearsals, F&B,
transportation, security, media services and radio station partnerships
• Liaised all departments and internal stakeholders in a 5000+ employee corporation for
successful execution of programs and events. Directed and delegated responsibilities
• Directed pre event walk-throughs for internal teams and vendor alignment
• Worked closely with Purchasing & Legal teams to execute most cost effective vendor
agreements
• Booked bands, DJs & celebrity talent for branded and revenue generating programs and events
• Supervised Event Specialists and Promotions team
• Created ongoing and event weekend entertainment programming strategy focused on targeted
lifestyle segments, building the Revel brand, driving traffic and increasing revenues
BESTAgency, Las Vegas, NV 2009 - 2010
DIRECTOR OF PROPERTY DEVELOPMENT AND ENTERTAINMENT
Developed and managed ongoing entertainment programs, events, talent bookings and 200+
employees for signature Las Vegas Strip resort casinos and venues.
• Point of contact to all property program and event clients for creative and operational
development, ensuring successful execution of events and programs
• Produced special events on various scales from concept to successful execution, including
opening of Lagasse’s Stadium at Palazzo, annual JDRF Gala raising over $600,000 for charity,
and Matt Dusk PBS Special filmed at the Rio, Las Vegas
• Hired and managed team of ten Entertainment Managers who ran day-to-day operations for
integrated Entertainment Programs under Caesars Palace, Venetian, Palazzo, Planet Hollywood
and Red Rock Casinos, TAO and Lavo Nightclubs
LISA LEHR
Oversaw entertainment management team for Fashion Show Mall, producing weekly runway
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shows, commercial video assets and special events. Produced annual Holiday Show and video
shoot, remaining under budgetary guidelines
Created and pitched entertainment proposals for potential clients culminating in generation of
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new business
Negotiated client and talent contracts and managed scheduling of talent on weekly basis
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Developed ongoing entertainment programs and special events for clients; assessed
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requirements, structured programming, created budget, produced and executed all elements
Evaluated program processes to identify and implement operational efficiencies
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Booked talent including dancers, actors, vocalists, choreographers, visual artists and models
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for stage, print, screen and television
Trained new Entertainment Managers; Initiated relationship between Managers and clients.
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Promoted program growth and development.
Compiled project files for billing purposes, including all contracts and addendums, talent and
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vendor payouts, sales contracts and breakdown of fees
Directed monthly manager meetings to motivate, strategize and review company policies
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Stiletto Entertainment, Los Angeles, CA 2000 – 2009
SENIOR SHOW DIRECTOR
Part of creative team that developed and maintained creative direction for more than 30 theatrical
productions onboard five-star Holland America Line (HAL) cruise ships.
• Worked with award-winning artists to develop and produce original and innovative branded
show content
• Mounted a minimum of 4 full-length production shows during cast installs, within narrow time
constraints. Delivered highest quality standards and integrity of each show's original content
• Key member of original team that facilitated Stiletto’s procurement of entertainment
programming for entire fleet of 15 ships (from an initial 5)
• Coordinated the logistics of show scheduling and facility availability for blocking and technical
rehearsals onboard cruise ships during turnover and new cast install weeks
• Managed the visual direction and safety requirements of productions that incorporated the use
of pyrotechnics, extensive pit, turntable, riser cues and the aerial acrobatics of Spanish Web
• Recruited, auditioned and evaluated potential cast dancers, singers and actors for leading and
ensemble roles; Assisted in the hiring of creative and administrative teams
• Facilitated business relations between Stiletto Entertainment, multi-cultural ship staff and
HAL’s management teams
• Pioneered new process to document and record reference materials/data for future
productions and crews
Entertainment Plus Productions, Los Angeles, CA 2006
ASSOCIATE PRODUCER (Freelance Project)
Coordinated and managed production, operations and talent recruitment for the WYNN Las Vegas
New Year's VIP event and productions in Bellagio and Mirage Hotel venues.
• As the producer's right-hand, worked as a direct liaison between EPlus team and Steve Wynn's
special event staff on the creation of Broadway/Vegas style show formats
• Secured & negotiated facility rates; Coordinated rehearsals; Managed artists' travel and safety
SKILLS
MS Office; Word, Excel, PowerPoint, Outlook, Publisher, Internet
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SharePoint, RedRock, Mac OS X
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EDUCATION
NEW YORK UNIVERSITY, Tisch School Of The Arts, New York, NY
Bachelor of Fine Arts in Drama (Honors)
RICHMOND COLLEGE, Study-Abroad Program, London, England
British Literature, Theatre and History