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Event Director

Location:
United States
Posted:
September 09, 2013

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Resume:

L ISA L EHR

Mobile: 717-***-**** • Email: *********@*****.*** • Social: www.linkedin.com/in/lisalehr/

P RO F ILE : E VENT P RO DUCER • B RA N D P RO G RA M M IN G • S TRA TEG IC P ARTNERSHIPS

E N TERTA IN M EN T O PERA TIO N S • M ARKETING P RO M O TIO N S • C REA TIVE D IRECTOR

Event Management Culinary Events Talent Booking Contract Negotiation Show Production

The following select achievements represent 15+ years of accomplished experience:

Expert development of concepts, budgets and management of all aspects of large scale special

events, festivals and entertainment initiatives

Expert development of strategic brand partnership programs to drive awareness and revenues

Directed the recruitment, booking and management of artists, bands & talent for programs

Seasoned Executive Producer with extensive experience in all aspects of project management

PROFESSIONAL EXPERIENCE

Revel Casino Hotel, Atlantic City, NJ 2011 – July 2013

MANAGER BRAND PROGRAMMING & PARTNER MARKETING

Key member of start up team for $2.4 billion resort in Atlantic City, opened April 2012.

• Conceived and Executive Producer for ‘The 2nd Annual Taste of Revel Weekend’ featuring

resort Iron Chefs, Marc Forgione, Jose Garces, and culinary host, Katie Lee

• Developed and executive produced resort-wide entertainment events and programming,

including ‘Premiere Weekend’ featuring Beyoncé, ‘Big Bang’ Labor Day Weekend featuring 3

nights of Fireworks by Grucci, and ‘Shake Your Chakra’ Wellbeing Weekend with our spa

partner, Bask by exhale

• Primary contact, managing relationships, event integration and communications with partner

tenants including LDV Hospitality, Garces Group, Luke Palladino, Michel Richard’s Central and

Robert Wiedmaier’s Mussel Bar & Grille

• Developed integrated marketing initiatives for Revel’s dining, nightlife, spa and retail partners

• Managed event production costs, budgets and timelines

• “Hands on” management of all elements of program and event implementation including

signage, staffing, ticket pricing, vendor procurement, décor, audio, lighting, rehearsals, F&B,

transportation, security, media services and radio station partnerships

• Liaised all departments and internal stakeholders in a 5000+ employee corporation for

successful execution of programs and events. Directed and delegated responsibilities

• Directed pre event walk-throughs for internal teams and vendor alignment

• Worked closely with Purchasing & Legal teams to execute most cost effective vendor

agreements

• Booked bands, DJs & celebrity talent for branded and revenue generating programs and events

• Supervised Event Specialists and Promotions team

• Created ongoing and event weekend entertainment programming strategy focused on targeted

lifestyle segments, building the Revel brand, driving traffic and increasing revenues

BESTAgency, Las Vegas, NV 2009 - 2010

DIRECTOR OF PROPERTY DEVELOPMENT AND ENTERTAINMENT

Developed and managed ongoing entertainment programs, events, talent bookings and 200+

employees for signature Las Vegas Strip resort casinos and venues.

• Point of contact to all property program and event clients for creative and operational

development, ensuring successful execution of events and programs

• Produced special events on various scales from concept to successful execution, including

opening of Lagasse’s Stadium at Palazzo, annual JDRF Gala raising over $600,000 for charity,

and Matt Dusk PBS Special filmed at the Rio, Las Vegas

• Hired and managed team of ten Entertainment Managers who ran day-to-day operations for

integrated Entertainment Programs under Caesars Palace, Venetian, Palazzo, Planet Hollywood

and Red Rock Casinos, TAO and Lavo Nightclubs

LISA LEHR

Oversaw entertainment management team for Fashion Show Mall, producing weekly runway

shows, commercial video assets and special events. Produced annual Holiday Show and video

shoot, remaining under budgetary guidelines

Created and pitched entertainment proposals for potential clients culminating in generation of

new business

Negotiated client and talent contracts and managed scheduling of talent on weekly basis

Developed ongoing entertainment programs and special events for clients; assessed

requirements, structured programming, created budget, produced and executed all elements

Evaluated program processes to identify and implement operational efficiencies

Booked talent including dancers, actors, vocalists, choreographers, visual artists and models

for stage, print, screen and television

Trained new Entertainment Managers; Initiated relationship between Managers and clients.

Promoted program growth and development.

Compiled project files for billing purposes, including all contracts and addendums, talent and

vendor payouts, sales contracts and breakdown of fees

Directed monthly manager meetings to motivate, strategize and review company policies

Stiletto Entertainment, Los Angeles, CA 2000 – 2009

SENIOR SHOW DIRECTOR

Part of creative team that developed and maintained creative direction for more than 30 theatrical

productions onboard five-star Holland America Line (HAL) cruise ships.

• Worked with award-winning artists to develop and produce original and innovative branded

show content

• Mounted a minimum of 4 full-length production shows during cast installs, within narrow time

constraints. Delivered highest quality standards and integrity of each show's original content

• Key member of original team that facilitated Stiletto’s procurement of entertainment

programming for entire fleet of 15 ships (from an initial 5)

• Coordinated the logistics of show scheduling and facility availability for blocking and technical

rehearsals onboard cruise ships during turnover and new cast install weeks

• Managed the visual direction and safety requirements of productions that incorporated the use

of pyrotechnics, extensive pit, turntable, riser cues and the aerial acrobatics of Spanish Web

• Recruited, auditioned and evaluated potential cast dancers, singers and actors for leading and

ensemble roles; Assisted in the hiring of creative and administrative teams

• Facilitated business relations between Stiletto Entertainment, multi-cultural ship staff and

HAL’s management teams

• Pioneered new process to document and record reference materials/data for future

productions and crews

Entertainment Plus Productions, Los Angeles, CA 2006

ASSOCIATE PRODUCER (Freelance Project)

Coordinated and managed production, operations and talent recruitment for the WYNN Las Vegas

New Year's VIP event and productions in Bellagio and Mirage Hotel venues.

• As the producer's right-hand, worked as a direct liaison between EPlus team and Steve Wynn's

special event staff on the creation of Broadway/Vegas style show formats

• Secured & negotiated facility rates; Coordinated rehearsals; Managed artists' travel and safety

SKILLS

MS Office; Word, Excel, PowerPoint, Outlook, Publisher, Internet

SharePoint, RedRock, Mac OS X

EDUCATION

NEW YORK UNIVERSITY, Tisch School Of The Arts, New York, NY

Bachelor of Fine Arts in Drama (Honors)

RICHMOND COLLEGE, Study-Abroad Program, London, England

British Literature, Theatre and History



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