JENNIFER VITALI
**** ******* **. *********, ** **020
*********@*****.***
EDUCATION Florida International University, North Miami, Florida
Bachelor’s in Hospitality Management 2011
CERTIFICATES Wine & Beverage Management Certificate, Florida International University 2010
Certified Specialist of Wine (C.S.W), Orlando, November 2012
EXPERIENCE
Stacole Fine Wines
Sept. 2011 – Present Pompano Beach, Florida
Fine Wine Consultant
• Oversee all aspects of sales and marketing in the on-premise and off-premise businesses in
Boca Raton, Delray Beach and North Broward.
• Currently work with an extensive portfolio of three-thousand SKUs of wines, craft spirits
and sake.
• Manage over ninety accounts by conducting weekly visits, staff trainings, educational
tastings, merchandise off-premise accounts, customize wine lists, and create shelf-talkers and
marketing essentials as requested.
• Research local market and competition by analyzing wine lists, stacker items, shelf
placements
• Develop wine sales strategies for each restaurant segment (e.g.: Contemporary, Italian,
Fusion, French, etc.)
• Administer all allocations to specific accounts and keep track of logistics/inventory by
working closely with portfolio managers and customer service.
• Increased territory sales by 18% prior to last year’s sales.
Jun 2011 – Sept. 2011 Graziano Wine Imports Miami, Florida
Wine Sales Representative
• Managed over twenty-five pre-existing accounts in Broward and Palm Beach counties.
• Successfully opened fifteen new accounts during summer season.
• Managed over twenty Corporate Accounts which included Morton’s and Outback Steakhouses.
• Conducted staff trainings and tastings for educational purposes.
Jan. 2011 – Apr. 2011 Bodega Catena Zapata Mendoza, Argentina
Export/Marketing Assistant
• Provided assistance to the U.S. Export/Marketing Manager
• Worked on extensive translations and as liaison between winery and importers.
• Updated database of top buyers/importers in the United States.
• Worked on extensive marketing research of the top 100 U.S. clients in the on and off-premise
and analyzed retail prices for all of Catena’s line of wines.
• Assisted Hospitality Director with visits from VIP clients, which included importers and
distributors from the U.S.
Jul. 2010 – Nov. 2010 Mandarin Oriental Hotel (Azul Restaurant) Miami, Florida
Assistant Sommelier
• Work directly under the supervision of the Wine Director at the Five Diamond restaurant “Azul”.
• Managed the cellar by adding new products to the Accubar inventory system, allocating bin
numbers, and pricing them according to the markup percentage.
• Contact Southern Wine and Spirits representative on a monthly basis to provide us with the new
wine list additions and/or corrections.
• During dining hours, assist sommelier by pouring wines to customers and taking wine requests.
Dec. 2006 – Oct. 2008 Jani-King of Miami, Inc. Hollywood, Florida
Customer Service Manager
• Managed Customer Service Department, which consisted of contacting over
400 accounts, including hotel and restaurants.
• Trained new Franchise owners on Jani-King Policies.
• Submitted Business Obligation Report to the Regional Director on a monthly basis.
COMMUNITY ACTIVITIES
Former president of “Friends of Wine” club at Florida International University.
Student lead at the South Beach Wine and Food Festival for the Wine Spectator Tastings 2010.
Recipient of Jay Weiss SWS Scholarship trip to California’s Wine Country.
SKILLS
Excellent communication and customer service skills; quick learner, dynamic, self-motivated,
Vast knowledge of oenology and viticulture
Proficient in Poet Inventory system, Accubar Wine & Liquor Inventory System and InfoGenesis
POS system.
Excellent with Microsoft Office (Excel, Word, PowerPoint, Outlook).
LANGUAGES Fluent in English and Spanish
Jennifer Vitali 2450 Madison St. Hollywood, FL 33020 917-***-**** *********@*****.***