NATALIE V. BOCK
***** ******* ** ******, *** City, CA 92586 • 619-***-**** • ab1nht@r.postjobfree.com
MARKETING SPECIALIST & EXECUTIVE ASSISTANT
On line, Email and Campaign Marketing & Analysis
Highly competitive, passionate, persuasive articulate, and able to achieve results. Experienced in marketing,
partnership building, office management, product management and teaching.
Demonstrated success record in:
Designing creative product marketing campaigns targeted at traditional and on line customer databases.
Data Analysis for important business decisions to increase profit and future growth
Motivating staff to peak customer opt in levels.
Proven record of initiative and success in ad campaign management
CORE COMPETENCIES
• Ad Campaign Management • Multi media Marketing • SPSS IBM statistics
• Market Research • Competitive/Strategic Planning • Pricing Strategy
• Client Cultivation • Direct Mail and Target Marketing • Consumer Behavior
HIGHLIGHTED CAREER ACHIEVEMENTS
Market Pricing Strategy – Created on line promotions with correct pricing for segmented areas.
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Market Segmentation – Successfully segmented over 800 customers for CIRCOR Aerospace
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• Effective Marketing Increased customer opt in by 68% and revenues from loyalty program by 14%
over previous year’s figures for FarmerBoys Food Inc.
PROFESSIONAL EXPERIENCE
Growth, Development Marketing, Chino, California May 2013 – July 2013
Operations Specialist and Executive Assistant – 40 Hrs/Wk
• Developed and created analytical reviews and data analysis of company divisions along with profit and
loss analysis. Compiled data pertaining to the effectiveness and efficiency of the organization's internal
processes.
• Recommendations for important business decisions based on own data analysis creation.
• Assisted the CEO in the development of new business projects. Responsible for time sensitive and
confidential material.
International Code Council, Whittier, California May 2012 –
Aug. 2012
Marketing Specialist– 40 Hrs/Wk
Natalie V. Bock
Results-focused Marketing Professional
Page Two
Developed and implemented marketing programs, designed brochures through coordination with graphics
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department, booklets, advertisements for website, designed landing pages, direct mail and eBlasts for
targeted customer audiences and chapter members and marketing reports.
• Creation of presentations for events and tradeshows and attendance of events
• Customer outreach, research of new marketing outlets and opportunities, business and marketing plans and
proposals and Google web analytics.
CIRCOR Aerospace, Corona, California May 2011 – Sept. 2011
Market Research Analyst Intern – 20 Hrs/Wk
• Supported monthly business review and quarterly reports by saving the company money and time
providing quick access to them and research skills on marketing trends, projections and industry news.
• Created an inventory of aircraft platforms and market information using Forecast International for the
business development department
• Created customer classifications and segmentation of aerospace markets
• SWOT analysis, market size and industry events
• Assisted Senior accounting analyst in creating an automated report for commission reporting.
FarmerBoys Food Inc., Riverside, California Feb. 2010 – Feb. 2011
Marketing On line Campaign Intern – 20 Hrs/Wk
• In charge of maintenance, campaigns and database for e club and social media marketing
• Increased enrollment of e club(fishbowl) membership of franchisee owners from 60% to 91% in 3 months.
As well as taught them how to use the program and maintained a running calendar of offers for each store.
• Increased database opt in membership by 68% in 6 months.
• Monitored campaign efforts for on line promotions and coupons and reported findings to upper
management.
• Market Research on industry and economic trends
• Created and implemented questionnaires for future product offers and for consumer spending habits
regarding new menu boards with calories.
Moreno Valley Unified School District, Moreno Valley, California Aug. 2007 – June 2009
7 and 8 Grade Science Teacher – 55 Hrs/Wk
th th
Classroom management of 165 students
Worked closely with a team of teachers to create and implement curriculum plan
Assured students met standardized goals set by the state of California
Graded and assessed student performance
BioTech Primer Inc., Carlsbad, California Jan. 2005 – Aug. 2005
Executive Assistant – 40 Hrs/Wk
Maintained accounts, financial reports, tax preparation and collections
Managed calendar, schedule, event and conference preparations, booking venues, conference planning, and
travel arrangements for CEO and teachers.
Accounts Payable/Receivable using QuickBooks.
Natalie V. Bock
Results-focused Marketing Professional
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Coast Environmental, Carlsbad, California Jan. 2000 – Dec. 2002
Administrative Assistant – 32 Hrs/Wk
Wrote technical reports and streamlined process cutting 10 hours a week
Provided quotes to hospitals for medical gas testing
EDUCATION
MBA, The A. Gary Anderson School of Management, University of California, Riverside, 2012
SB 2024, Multiple Subject Teaching Credential, California State University, San Marcos 2007
Bachelor of Arts in Liberal Studies emphasis Human Development, CSU San Marcos, 2005
Associates Degree in Spanish, MiraCosta College, 2002
Certificate in Administrative Assistance Honors, MiraCosta College, 2000
Additional Information
Member of American Marketing Association (AMA)
Member of American Management Association
Served at Representative (PR) for M.E.Ch.A doing community outreach, event planning and recruitment for higher education.