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rameshmishra**@

yahoo.co.in

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+91-988*-***-***

Ramesh Mishra

Asst. Manager Sales

ab1egh@r.postjobfree.com

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Core Strength

. Sales & Marketing

. Distribution Management

. Retail Sales

. Sales Promotion

. Channel Management

. Client Relationship

. Marketing Sales

. Business Development

. Strategic Planning

. Real Estate management

. Property Consultant

. Estate Management Advisor

[pic] Profile Summary

Aspiring towards Senior Level Assignments in Sales & Marketing entailing

Sales/ Business Development/ / Channel Management with a reputed

organization preferably in the Distribution / Channel Management

. Formulating plans and reaching out to the unexplored market segments /

customer groups for business expansion.

. Analyzing latest marketing trends and tracking competitors' activities

and providing valuable inputs for fine tuning sales & marketing

strategies.

. Implementing sales promotion plans & new concepts to generate sales for

achievement of targets; coordinating the promotional activities for new

releases & special products.

. Identifying the network with financially strong and reliable channel

partners, resulting in deeper market penetration and improved market

share.

. Establishing strong and reliable channel partners for deeper market

penetration; providing training & direction to channel partners for

ensuring quality performance.

. Planning and implementing the schemes to achieve the business objectives;

meetings conducted to know new product requirements.

. Devising strategies to improve the commercial performance by increasing

its turnover and maximizing profitability; instituting procedure in place

to control expenses.

. Maintaining customers focus on all times and answering to customer's

enquiries using the standard guidelines.

. Taking ownership of complaint and queries and proactively following

through to resolution; ensuring that all customers' queries are well

resolved.

. Supporting decisions made by customer service management and conveying to

reinforce the team members.

. Ensuring the error free processing of all service requests; maintaining a

high-quality customer experience

. Gathering the market intelligence, tracking the competitors' activities

and providing the valuable inputs for fine tuning the sales & marketing

strategies.

. Conceptualizing and implementing competent strategies with a view to

penetrate new accounts and expand existing ones for a wide range of

products / services.

. Organizing sales promotional activities as a part of brand building &

market development effort.

. Developing new streams for revenue growth and maintaining relationships

with customers to achieve repeat / referral business.

. Interacting directly with clients and redressing queries & issues to

their optimum satisfaction and resolving crucial & long pending

complaints; ensuring minimum TAT.

[pic] Core Competencies

Strategic Planning

. Formulating developmental strategies for achievement of goals and

targets by identifying & developing new avenues for long term growth.

. Establishing corporate goals, short term and long term budgets and

developing business plans for the achievement of these goals.

. Conceptualizing business plans; assessing the revenue potential in

business opportunities.

Customer Relationship Management

. Effective Management of Customer Relation Operations and ensuring

maximum Customer Satisfaction by providing timely disbursal and

clarification of pre and post disbursal queries.

. Developing and maintaining corporate relationships for accomplishment

of group objectives by generation of business.

. Coordination with different divisions and outsourcing agencies to give

a faster service to the clients and ensuring minimum TAT.

. Interfacing with clients for understanding their requirements &

suggesting the most viable solutions / products and cultivating

relations with them for customer retention & securing repeat business.

. Building and maintaining healthy business relations with customer,

enhancing customer satisfaction matrices by achieving delivery &

service quality norms.

. Analyzing the client's needs in detail and accordingly suggesting

options

. Identifying and networking with financially strong and reliable

Channels, resulting in deeper market penetration and improved market

share.

. Ensuring high level of customer service in the branch and managing

difficult customer situations.

Client Relationship Management

. Maintaining cordial relations with customers to sustain the

profitability of the business.

. Maximizing customer satisfaction level by on time delivery, monitoring

customer complaints, providing efficient services.

Business Development

. Business planning, forecasting and analysis for assessment of revenue

potential in business opportunities.

. Conducting competitor analysis by keeping abreast of market trends &

achieving market share metrics.

. Managing customer related activities & forwarding customer

instructions to the concerned department and ensuring customer

satisfaction by achieving delivery & service quality norms.

. Evaluating marketing budgets periodically including manpower-planning

initiatives and adhering to planned expenses; ensuring healthy ROI for

the channel partners.

. Formulating periodic business plans & strategies, in coordination with

macro plans of organization.

. Supervising pre & post marketing activities, including promotions, for

successful launch of new products and ensuring good merchandising and

brand visibility.

. Utilizing public information and personal network for developing

marketing intelligence so as to generate leads

Sales & Marketing

. Conceptualizing & implementing strategies as a part of brand building

and market development.

. Forecasting monthly/annual sales targets and executing them in a given

time frame thereby enhancing existing clientele.

. Devising & effectuating competitive selling programs/strategies to

improve product awareness & enhance business growth.

Web Communications and Online/Digital Marketing

. Networking with management & recommending viable communication

solutions around online/digital marketing (SEO, SEM & SMO), brand

building, ATL/BTL activities for effective market penetration

. Analyzing information & data related to relevant areas for evolving

business communication strategies

. Designing communication strategies that promote and support the

company

Manpower Planning/Recruitment & Resourcing

. Managing the complete recruitment life-cycle for sourcing the best

talent from diverse sources after identification of manpower

requirements.

. Planning human resources requirements in consultation with heads of

different functional & operational areas & conducting selection

interviews.

. Handling periodic follow-ups through enquiry registers & dealership

counter for enhancing customer service quality.

. Identifying and networking with channel partners to achieve deeper

market penetration & reach.

. Evaluating performance & monitoring the sales and marketing activities

of the channel partners.

. Formulating debt collection mechanisms for timely receipt of money &

recovery of bad debts.

Distribution / Channel Management

. Establishing dealer network & responsible for making effective channel

network for distribution of the entire range of products.

. Identifying & networking with financially strong & reliable dealers &

distributors, resulting in deeper market penetration & improved market

share.

. Appointing dealers, evaluating their performance & monitoring

distributor sales & marketing activities.

. Controlling stock level by maintaining the supply of all products to

the dealers. Ensuring timely payments from all parties.

Training & Management

. Providing direction, motivation and training to the field sales team,

ensuring optimum performance.

. Accountable for recruiting, mentoring & training executives to deliver

quality services in market.

. Supervising executive appraisals by tracking their performance in

different parameters such as quantity and quality sales.

. Providing training to direct sales executives/ distributors/ dealer

Team Management

. Designing and implementing strategies for building team effectiveness

by promoting a spirit of cooperation between team members.

. Conducting meetings for setting up sales objectives and designing or

streamlining processes to ensure smooth functioning of sales

operations.

. Identifying need based training modules for channel partners; impart

training to the sales team to ensure efficiency in sales operations

and meeting of individual & group targets.

Leadership

. Providing leadership, managing long term plans, identifying risks,

opportunities, and options.

. Promoting a culture of informed decision making ensuring that units of

corporate responsibility are planned, structured and focused.

. Mentoring, motivating and coaching talent to achieve the objectives.

[pic] Organizational Experience

PepsiCo India Holdings Pvt. Ltd.

Dec'09 - Present

Designation : Asst. Manager Sales (Beverages)

Location : Ludhiana, Punjab

Team : 12

Responsibilities:

. Volume achievement as per Annual Operating Plan, month on month basis.

. Development of new accounts

. Distributors & company's warehouse handling

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. Coaching & handling Distributor's Sales team

. To train Pilots for fresh stock visibility and damage control with

Route Card practice.

. Taking care of Primary as well as secondary sales

. Handling Distributor's issues with regard to claims

. Handling Institutional Sales as well as Retail sales

. Taking care eleven customer executives along with 127 PSRs/USPs/RSPs.

. Planning and Implementation of consumer activities

. Responsible for share gains/ND & WD drive.

. Responsible for visi coolers placement & signage placement.

. New product launch.

. Responsible to maintain per case D&A/A&M as per allocated cost.

PepsiCo India Holdings Pvt. Ltd.

May'08- Dec'09

Designation : Customer Executive (Tropicana)

Location : Punjab

Team : 26

PepsiCo India Holdings Pvt. Ltd.

Mar'05- Jan'08

Designation : Customer Executive (Tropicana)

Location : Ludhiana

Team : 14

Dabur Foods. Mar'04-

Mar'05

Designation : Sales Officer

Location : Jalandhar/Patiala

Team : 10

Nirma Consumer Care Limited. Apr'00-

Oct'03

Designation : Sales Supervisor

Location : Ludhiana

Team : 6

Amrit Bansapati Co. Ltd.

Aug'98- Apr'00

Designation : Sales Representative

Location : Ludhiana (Sirhind to Pathankot)

Team : 5

[pic] Education

. MBA from National Institute of Management, Shimla with specialization

in Marketing.

. B.A. from Punjab University

Year 1996

[pic] IT Skills

. MS Office ( Word, Power Point, Excel, Access) and Internet

[pic] Personal Detail

Date of Birth : 28th April, 1976

Marital Status : Married

Location : Krishna Nagar, Street No. 17,Amloh Road, Khanna Dist:

Ludhiana- 141401

Passport Detail : AF

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