State Manager - Wine and Spirits

About the Company:

Our client is a dynamic, family-run wine and spirits company with an eclectic portfolio of premium brands. With distinctive labels and an international footprint, they collaborate with global partners to activate and distribute products across on and off-premises channels.

Key Requirements:

We are seeking a commercially focused individual contributor and sales leader to drive growth across Ohio.

**Candidates must reside in or near Columbus, Ohio. **

Role & Responsibilities:

Collaborate with the Regional Sales Manager to develop and execute the annual sales plan and manage the sales budget.

Manage the full brand portfolio within the state; monitor depletions and inventory by SKU to prevent out of stocks and plan for growth.

Build and manage productive relationships with wholesaler personnel and key customers.

Plan and implement sales programs across all markets; ensure pricing structures and shelf prices are executed to standard.

Ensure POS and other marketing assets are deployed correctly in the field; contribute to program-specific POS development.

Call on and activate key accounts under the direction of the Regional Sales Manager; implement creative consumer activation programs.

Survey the market regularly to ensure distribution, pricing, POS, displays, menus and advertising are executed to standard.

Travel as needed to observe business conditions, meet key buyers and distributor teams, and work alongside Company sales personnel.

Participate in Company and wholesaler planning and sales meetings.

Undertake other duties as assigned.

Qualifications:

Minimum 5 years’ experience in the beverage alcohol industry.

Strong knowledge of wholesaler operations, creating share of mind, and driving quota rotation.

Proven ability to plan and execute pricing, programming, and promotional activation across on- and off-premises.

Strong key account negotiation skills with a track record of activating and growing distribution.

Excellent interpersonal and leadership skills to champion the Company’s brands.

Existing relationships with wholesaler management in Ohio are a plus.

Entrepreneurial, self-starting mindset – objective-oriented and comfortable with minimal supervision.

Excellent planning, organizational, and presentation skills; financially responsible with budget management capability.

Proficient in Microsoft Office (Excel, Word, and PowerPoint).

Valid driver’s license and ability to travel 4–5 days per week across Ohio.