Commercial & Professional Marketing Specialist (Emilia Romagna

Job Title

Commercial & Professional Marketing Specialist (Emilia Romagna, Toscana and Marche)

Job Description

In this role, you have the opportunity to

promote Sleep and Respiratory Care (SRC) products and solutions in the assigned area (Centre Italy) and maximize sales, margins, market share and customer relationships in order to ensure long term profitability in the targeted territory (Emilia Romagna, Toscana and Marche)

In addition, you will ensure that customers (e.g. clinician, technicians, operators, agents, Home Care Provider) are properly trained and supported.

You are responsible to

Manage customers and clinical stakeholders in the assigned territory

Conduct regular visits to customers (prescribers: Pneumologist/neurologist, nurses, physiotherapists, etc) to obtain direct feedback from them about Philips solutions and to be updated on the local tenders, Home Care Provider's penetration, competitors

Support and follow the clinical community/Hospitals in the assigned zone to expand the sleep and ventilation therapy adoption

Support and develop dedicated marketing, educational and commercial activities for prescribers (also in collaboration with the Business Partners) in order to achieving sales and marketing targets in assigned territory.

Train all customers (prescribers and Home Care Providers) in order that all stakeholders are provided with high quality training to achieve optimal usage of the product as indicated by the IFU

Develop strong relationships with the field commercial organization of the business partners in order to increase the adoption of Philips SRC solutions

Contribute to maintaining and updating customer's segmentation profile in CRM

Monitor of the local trends, Market Share and market dynamics of prescriptions in order to define commercial and marketing strategies to increase Philips adoption

You are a part of

the Local Commercial&Professional Marketing team, in direct line with Commercial&Professional Marketing Lead.

To succeed in this role, you should have the following skills and experience

Technical background.

Previous experience as sales/technical specialist in medical sector is preferred

Experience in home care market is a plus

Knowledge of computer applications (i.e.: Microsoft Word, Excel) required

Self-motivated, enthusiast, proactive and able to manage own workload

Excellent communication and interpersonal skills with the ability to establish relationships.

Verbal and written english proficiency on top of italian as local languange.

How we work together

We believe that we are better together than apart. Field roles are most effectively done outside of the company’s main facilities, generally at the customers’ or suppliers’ locations, so we expect in-person activities either at customer locations or in the office at least 3 days a week.

About Philips

We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.

Learn more about our business.

Discover our rich and exciting history.

Learn more about our purpose.

If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our culture of impact with care here.

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