Digital Marketing Specialist (Remote)

Metro Heating & Cooling

Digital Marketing Specialist Remote

$7 - $12/hour Full-Time Remote

Build Strategy. Build Brand. Build With Us.

If you're a creative, analytical digital marketer who knows how to drive real business growth--not just clicks--you might be exactly who we're looking for. Metro Heating and Cooling is hiring a Digital Marketing Specialist to lead and execute our online marketing strategy across multiple platforms. This role is ideal for a well-rounded marketer who can blend storytelling, data, and design to deliver measurable results.

We're a trusted HVAC company with deep roots in Western Pennsylvania, known for quality craftsmanship and integrity since 1971. As our marketing efforts expand nationally and online, we're looking for a professional who can translate our excellence in the field into a powerful digital presence.

What You'll Be Doing

You'll manage and execute the full digital marketing cycle--from content creation to analytics--to drive awareness, leads, and conversions.

Key Responsibilities:

Develop and implement multi-channel digital marketing strategies aligned with business goals

Manage and grow social media accounts (Facebook, Instagram, YouTube, LinkedIn, TikTok)

Write high-converting copy for ads, landing pages, email campaigns, and social content

Edit and produce short-form videos for social and digital ads

Optimize website SEO for improved visibility and traffic

Build and monitor marketing funnels to nurture leads and boost conversion rates

Track performance analytics across all platforms and provide actionable insights

Collaborate with leadership to align campaigns with company growth objectives

What We're Looking For

3+ years of professional experience in digital marketing

Proven success managing campaigns that drive measurable ROI

Strong copywriting and content creation skills

Proficiency in video editing software (e.g., Premiere Pro, CapCut, or similar)

Experience with SEO, Google Analytics, and digital ad platforms (Meta, Google Ads)

Understanding of CRM and marketing automation tools (HubSpot, Mailchimp, etc.)

Creative problem solver with data-driven decision-making skills

Excellent communication, organization, and time management abilities

Pay & Perks

$7 - $12/hour USD, depending on experience

100% remote position with flexible schedule

Performance-based bonuses

Paid holidays and PTO

Opportunity to grow with an established, expanding company

Supportive team culture focused on quality and collaboration

Why Join Metro Heating and Cooling?

At Metro Heating and Cooling, we've built our name on doing things the right way--for our clients and our team. We combine over 50 years of industry experience with a forward-thinking mindset that embraces innovation and digital growth. When you join us, you're part of a company that respects your expertise and invests in your success.

Ready to Take the Lead?

If you're ready to build meaningful marketing campaigns, shape brand strategy, and see your work drive real business results, apply today. Let's grow something great together.

Metro Heating and Cooling is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.