Media & Digital Sr. Specialist

No Relocation Assistance Offered

Job Number #169756 - Santo Domingo, Distrito Nacional (Santo Domingo), Dominican Republic

Who We Are

Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specializing in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name!

Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values—Caring, Inclusive, and Courageous—we foster a culture that inspires our people to achieve common goals. Together, let's build a brighter, healthier future for all.

About the Role

As a Media & Digital Sr. Specialist you'll be responsible for owning, developing, and executing a comprehensive, end-to-end media strategy for assigned brands. You'll create a cohesive omnichannel plan that connects with shoppers and consumers in engaging and relevant ways, and also you'll lead the implementation of best-in-class media planning, buying, and optimization across all digital and traditional channels to build brand equity and achieve short and long-term business objectives.

Main Responsibilities:

Architect and deploy fully integrated omnichannel campaigns across all touchpoints, including Traditional (TV, Radio, OOH), Digital (Programmatic, Social Media, Influencers), Search (SEO/SEM), CRM, and Retail Media.

Lead the annual budgeting process for assigned brands, ensuring alignment with overall brand and business goals.

Collaborate with Brand Managers to oversee the brand’s content strategy, ensuring messaging is cohesive and optimized for each channel to drive consumer engagement and conversion.

Track and analyze key performance indicators (KPIs) across all channels, leveraging global measurement frameworks and data-driven insights to continuously optimize campaign performance and driving significant ROI improvements.

Lead the development of assigned IBE Pillar for the region Content, Social Media e Influencers by helping to build and lead comprehensive strategies designed to drive business growth and enhance brand equity.

Mandatory Qualifications:

Bachelor’s degree in Marketing, Advertising, Business Administration, or a related field.

At least 3 years of experience in integrated media planning and marketing, with omnichannel expertise across both digital and traditional channels.

Advanced English level

Proven track record of managing multi-channel campaign budgets and optimizing for performance.

Demonstrated experience in developing brand and channel strategy, with a proven ability to execute personalization at scale.

Preferable Qualifications:

A strategic mindset with a deep understanding of the consumer journey and how to create a seamless brand experience across different platforms.

Proven ability to thrive in a fast-paced, dynamic environment by demonstrating flexibility and an agile mindset to adapt to evolving needs.

A collaborative team player with excellent teamwork skills and the ability to build internal capabilities.

Exceptional organizational and time-management skills combined with high attention to detail.

Proactive communicator with strong interpersonal skills to manage internal and external relationships effectively.

Our Commitment to Inclusion

Our journey begins with our people—developing strong talent with diverse backgrounds and perspectives to best serve our consumers around the world and fostering an inclusive environment where everyone feels a true sense of belonging. We are dedicated to ensuring that each individual can be their authentic self, is treated with respect, and is empowered by leadership to contribute meaningfully to our business.

Equal Opportunity Employer

Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.

Reasonable accommodation during the application process is available for persons with disabilities. Please complete this request form should you require accommodation.

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