Marketing & Communication Specialist

Job Description

About Woods Hole Group

Woods Hole Group, Inc., a U.S.-based environmental science and engineering company, is a subsidiary of the CLS Group, an international organization headquartered in France. Woods Hole Group specializes in environmental services and products with a focus on the coastal region, oceanography & measurement systems, as well as satellite-based data solutions for environmental monitoring, fisheries, and maritime operations. The company’s communication and marketing efforts must appeal to the North American market, while aligning with the global communications strategy of the CLS Group, ensuring coherence in editorial direction, graphic identity, and multi-channel outreach. This includes compliance with group-wide brand guidelines, shared tools, and common communication objectives.

Position Summary

Woods Hole Group is seeking a creative Marketing & Communications Specialist to execute integrated communication initiatives across content creation, digital strategy, internal and external communications, and event coordination. This role is critical to shaping the company’s voice, ensuring brand consistency, and promoting our scientific and environmental expertise on national and international stages.

The ideal candidate understands the complexity of multi-audience communication (corporate, scientific, institutional, and public), and is comfortable navigating between hands-on execution, marketing administrative duties, and high-level coordination. This role also includes collaboration with Woods Hole Group business unit managers, and CLS Group’s corporate communication team and other subsidiaries, reinforcing shared visibility and impact with appetite for multicultural collaboration.

Key Responsibilities

Internal Communications & Group Administration

Develop marketing qualifications boilerplate including project case studies, personnel bios, and capabilities statements.

Support commercial proposals for new business.

Inside sales support and administrative support across business units.

Build and manage internal communication tools, newsletters, and updates.

Lead the creation of a bi-monthly internal business update across business units.

Ensure the consistency of internal messaging and engagement with WHG and CLS Group culture.

Function as a key liaison with CLS Group’s communication department to align roadmaps, resources, and best practices.

Digital Communications & Tools

Oversee the company’s website (WordPress) with CLS Group, ensuring regular updates, SEO alignment, and UX consistency.

Manage digital campaigns through tools such as Brevo (ex-Sendinblue) and Apollo for newsletters and email marketing.

Develop visual and video content using Canva, and Adobe Creative Suite.

Analyze digital performance (social, web, email) and adjust strategies accordingly.

Events & Campaigns

Develop and coordinate WHG’s presence at industry events (trade shows, conferences, partner events).

Manage messaging, booth design, promotional materials, and team preparation for events together with CLS Group.

Plan and deploy outreach campaigns with internal stakeholders and CLS Group.

Content & Editorial

Help develop high-impact content for diverse channels (LinkedIn, website, press, internal, print, campaigns).

Write and edit articles, news updates, blog posts, brochures, and technical stories into accessible, engaging messages for target audiences.

Maintain the editorial calendar to align with group priorities and external events.

Press & External Relations

Draft and distribute press releases in coordination with the CLS Group press office.

Identify media opportunities and coordinate interviews or feature stories.

Support reputation management through strategic messaging and positioning.

Required Skills & Qualifications

Bachelor’s or Master’s degree in Marketing, Communication, Environmental Sciences, or a related field.

3-5 years of professional experience in a communications or marketing role, ideally in a technical, scientific, or B2B environment.

Excellent writing and editorial skills, capable of adapting tone and complexity for various audiences.

Strong multi-tasking and cross-functional coordination abilities.

Demonstrated comfort and interest in working within a multicultural and international context.

Preferred Technical Skills

Proficient in WordPress, Brevo, Canva, and Adobe Creative Suite (InDesign, Illustrator, Photoshop).

Understanding of digital marketing, basic SEO, web analytics, and marketing KPIs.

Nice to Have (Not Required):

Familiarity with conference/trade show coordination.

Basic understanding of email marketing tools or social media scheduling platforms.

Interest or experience in visual storytelling through photo or video content.

Physical Requirements:

Prolonged periods of sitting at a desk and working on a computer.

Must be able to lift up to 15 pounds at a time.

GENERAL INFORMATION

Woods Hole Group is an Equal Opportunity Employer

Individuals who succeed at Woods Hole Group are pleasant, hard-working self-starters who share our passion for innovation and commitment to high quality work.

The position is a full-time, salaried position, commensurate with experience.

This position will be filled at our Bourne, MA, Corporate Headquarters. (Monday- Friday) Hybrid Schedule available with successful completion of probationary period. (3 days /week in office required).

Occasional travel may be required.

Disclaimer: This job description may not be inclusive of all assigned duties, responsibilities, or aspects of the job described, and may be amended any time at the sole discretion of the Employer.

Benefits:

Medical, Dental, Vision coverages with 80% employer contribution

401 (k) with up to 6% employer match

STD, LTD, Life Insurance employer provided

HSA, LPFSA, FSA, DCA

Generous time off policies

Full-time