Job Description
Description
We are seeking a dynamic and highly motivated Public Relations Specialist to join our team. The ideal candidate will possess a strong foundation in public relations, excellent communication skills, and a keen understanding of how to craft and disseminate engaging narratives that resonate with diverse audiences.
Key Responsibilities
Develop and implement comprehensive public relations strategies to promote the organization's objectives and initiatives.
Create and distribute press releases, media kits, and other materials to engage and inform the media and the public.
Build and maintain relationships with journalists, bloggers, and other media contacts to ensure favorable coverage for the organization.
Monitor and analyze media coverage and public sentiment to assess the effectiveness of PR campaigns and strategies.
Organize and coordinate press events, interviews, and community outreach programs to enhance visibility and engagement.
Collaborate with internal teams to craft messaging that reflects the organization's vision and mission across all platforms and channels.
Skills, Knowledge and Expertise
Bachelor's degree in Public Relations, Communications, Marketing, or a related field.
Proven experience in public relations, media relations, or corporate communications.
Strong written and verbal communication skills, with an ability to create compelling narratives.
Exceptional organizational skills and attention to detail in executing PR campaigns.
Proficient in using social media platforms and analytics tools to engage audiences and measure success.
Ability to work independently and as part of a team in a fast-paced environment.
Benefits
Competitive salary based on experience ($58,000 - $64,000).
Opportunities for professional growth and career advancement.
Comprehensive health, dental, and vision insurance.
Paid time off and company holidays.
Retirement savings plan with company match.
Supportive and collaborative work environment.
Full-time