In-House SEO & Web Optimization Specialist

Job Title: In-House SEO & Web Optimization Specialist

Location: Bohemia, NY (On-site, Full-Time)

Company: Gorilla Brands (In-House Agency)

Pay: $60,000 - 85,000, depending on experience

Type: Full-Time

About Us

Posted by Rapid Home Services Group – Hiring for Our In-House Agency, Gorilla Brands

This position is for Gorilla Brands, our in-house marketing agency that handles all

branding, SEO, and advertising across the Rapid Home Services Group portfolio of

companies—and for a growing roster of external clients as well. Gorilla Brands specializes

in performance marketing for contractors and home service brands, helping them

dominate local markets with trackable, ROI-focused campaigns.

We’re Gorilla Brands, a performance-driven marketing agency built to dominate. We

specialize in turning contractors and home service businesses into undeniable local

leaders through branding, local SEO, and paid ads. Now, we’re looking to bring our SEO

firepower in-house with a true professional who can own our search presence and drive

serious results.

Who We’re Looking For

An experienced, technical SEO expert who can do it all — from on-page and off-page

optimization to technical audits and hands-on website edits. You’ll work directly from our

Bohemia office alongside our creative, media, and marketing teams.

We don’t want someone who needs to hand off changes to a dev team — we want

someone who makes the changes themselves. You’ll manage multiple client websites

(mostly contractors/home service brands) and will be responsible for site health, keyword

growth, local rankings, traffic quality, and conversions.

Key Responsibilities

● Audit and optimize websites for technical SEO (site speed, mobile, crawlability,

schema, etc.)

● Perform and implement on-page SEO: title tags, meta descriptions, headers, internal

linking, keyword placement, image optimization

● Manage and improve local SEO: Google Business Profiles, citations, maps

optimization, and local signals

● Conduct competitor analysis and keyword research to identify growth opportunities

● Work with our content team to guide SEO-driven blog topics, landing pages, and site

architecture

● Implement and manage tracking tools like Google Search Console, Google Analytics,

and call tracking tools

● Build and manage backlinks through ethical, high-quality strategies

● Monitor and report on rankings, traffic, conversions, and site issues

● Work with dev/design when needed, but able to execute changes directly in

WordPress or similar platforms

Requirements

● 3+ years of professional SEO experience

● Proven ability to rank websites locally and organically

● Strong knowledge of technical SEO (core web vitals, schema, sitemaps, redirects,

etc.)

● Solid understanding of WordPress and ability to make site changes directly

● Experience with tools like SEMrush, Ahrefs, Screaming Frog, SurferSEO, and Google’s

tool stack

● Familiarity with call tracking, UTM tagging, and funnel tracking

● Excellent communication skills — able to report progress and insights clearly

● Self-motivated, detail-oriented, and focused on results

Bonus Points For

● Experience with home service/construction/contractor websites

● Basic HTML/CSS or web design experience

● Ability to optimize pages for paid traffic and conversion as well

● Understanding of CRM integration and analytics dashboards

Benefits

What You Get

● Competitive salary based on experience

● Full-time, in-office role in our Bohemia location

● Room to grow and lead the SEO department in-house

● A fast-paced, results-driven environment that actually appreciates great work

● Opportunity to work on real campaigns that generate real revenue and visibility