Overview of job
EssenceMediacom is an agency of GroupM, the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Manager Connection Planning to join us. In this role, you will be responsible in leading your team and managing a set of clients(s) at EssenceMediaCom Indonesia by managing the day to day delivery of conventional and digital media planning with excellence for the assigned client(s).
At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.
Reporting of the role
This role primarily reports to the Lead.
Best things about the job:
A learning environment with mentorship from within EssenceMediaCom Indonesia, GroupM Indonesia and EssenceMediaCom Regional
Opportunities to work across local and international client and agency teams
You will always be the at the front line in getting and implementation of the latest insight, trend and new media innovation and technology
On top of continuing excellence delivery in traditional media, also huge focus on growing the integration with digital planning product including performance or e-commerce, search and content also included.
Measures of success –
In three months, you would have:
Understood past work and plans to the best of your ability within the category/brand that you will handle
Understood category and brands objectives and the challenges
Gained initial client trust and comfort level to drive their business
As the team grows, this role will be responsible to nurture the team and develop capabilities in them which will enable the team to deliver path-breaking media innovation and make an invaluable contribution to the client’s business
Foster a desire to increase knowledge within the media space, understanding of differences across various markets and how to effectively use digital and conventional media across the region
Develop and maintain strong relationships with key clients across multiple disciplines from Media, Brand Marketing and Advertising Development and with key partners like PR and Creative Agencies
Integrate effectively within the Client Teams in Indonesia
Create relationships with Media Owners to enable seamless and value-added media buying
Understand cultural nuances and develop strong relationships within the teams across the Asia Pacific region.
In six months, you would have:
Drive strategic integrated media plans –including conventional, digital and performance based campaigns
Manage all aspects of advertising for MC to meet client and agency objectives
Work with internal and external partners to create best in class media strategies and tactical plans
Integrated effectively and in good manner with clients, teams, vendors and partners
In 12 months, you would have:
Provide media expertise to develop the client’s use of promote the innovative use of digital and conventional platforms
Drive strategic & tactical innovation across media platforms, including display, video, search, mobile, social
Deliver best in class insights & analytics for all media activities across Indonesia
Support country teams to deliver insights across all platforms
Responsibilities of the role:
Besides planning, overseeing, and driving operational needs of your clients; you would also be in-charge of being a media consultant to the clients by advising, guiding and shaping your clients’ media work specific to the brands you are handled. While growing existing business will be key, you may also be required to assist your senior teams in new business development initiatives, strategic projects and or make plans required to drive the business and internal excellence.
What you will need:
Undergraduate degree in communication or media or business management (Post-graduate/ masters preferred)
5 to 6 years of work experience, in which at least 3 years have been spent working on media/communications planning related business
Highly evolved planning, presentation and reporting skills across touchpoints.
Experience in managing and integrating on large projects and teams
Demonstrated experience and success working in a client facing role
High confidence levels to work with mid to senior level clients (both local and regional/ global)
Preferably with exposure on FMCG brands.
Fluency in Bahasa Indonesia and English (both written and spoken)
Candidate should be able to present thoughts, plans and ideas in a clear and succinct manner (on a PowerPoint, Excel, or otherwise)