Job Description
We are looking for a skilled Content Writer to join our team in West Des Moines, Iowa. This Contract-to-permanent position focuses on producing engaging and accurate content related to annuities, retirement planning, and financial services. The ideal candidate will have a deep understanding of financial products and the ability to transform complex concepts into clear, audience-specific materials.
Responsibilities:
• Create original content and revise existing materials, including product guides, direct mail campaigns, and business presentations.
• Plan and organize writing projects by developing outlines and synopses to ensure logical flow and cohesive messaging.
• Collaborate with team members and stakeholders to align messaging with branding and strategic goals.
• Update materials based on feedback and maintain a content calendar to ensure timely delivery across all platforms.
• Research industry trends, regulatory changes, and competitor strategies to identify new content opportunities.
• Customize content for diverse audiences, such as financial advisors, policyholders, and prospective clients.
• Utilize best practices to optimize content visibility and enhance organic traffic.
• Manage tasks using project management tools such as Asana or Adobe Workfront.
• Ensure compliance with AP style guidelines and maintain high standards of written communication.
• Perform additional duties as required to support content development initiatives.• Bachelor’s degree in a relevant field or equivalent combination of education and experience.
• Minimum of three years of experience in content or technical writing, preferably in financial services.
• Proficiency in Microsoft Office and project management tools like Asana or Adobe Workfront.
• Strong knowledge of AP writing style and ability to interpret technical procedures and regulations.
• Expertise in annuities and financial products, with the ability to simplify complex concepts.
• Excellent written and verbal communication skills, including the ability to create reports and business correspondence.
• Multitasking skills to manage multiple priorities and meet deadlines in a fast-paced environment.
• Strong interpersonal abilities to collaborate effectively with team members, clients, and third-party vendors.