Position Summary
We are looking for a dynamic and results-driven Senior Manager - Quick Commerce to lead and scale our brand’s presence across leading quick commerce platforms such as Zepto, Blinkit, Swiggy Instamart, and BigBasket Now. The ideal candidate will be responsible for strategy, operations, execution, and growth across Q-commerce channels.
Role and Responsibilities
Key Responsibilities:
1. Strategy & Planning
Define and implement growth strategy for quick commerce.
Identify key platforms and negotiate listings, placements, and promotions.
Work with cross-functional teams to ensure readiness (product, supply chain, marketing, legal, pricing).
2. Business Development & Partnerships
Build strong relationships with category teams at Q-commerce platforms (e.g., Zepto, Blinkit, Instamart).
Drive visibility and sales through joint business plans (JBPs) and partner marketing.
3. Operations & Execution
Coordinate with internal teams (supply chain, packaging, finance) to ensure product availability and timely delivery.
Set up and manage dark store supply or fulfillment processes if needed.
4. Marketing & Visibility
Work closely with performance marketing and platform marketing teams to drive paid campaigns, discounts, and hero SKU visibility.
Analyze promotions ROI, and improve cost-efficiency.
5. Analytics & Reporting
Track sales, inventory, fill rates, margins, and campaign performance.
Provide regular reports to leadership with insights and actionable recommendations.
Requirements:
Education: MBA/PGDM
Experience:
6–10 years total experience with at least 2–4 years in quick commerce (FMCG, D2C, or retail brands).
Experience working with platforms like Zepto, Blinkit, Instamart, BigBasket is a preferable
Skills:
Strong business acumen and understanding of digital commerce models.
Good negotiation and communication skills.
Proficiency in tools like Excel, Google Sheets, Tableau, or other analytics platforms.
Ability to work in a fast-paced, agile environment
Skills and Qualifications
Key KPIs:
Revenue growth from Q-commerce platforms
Cost-per-order and profitability
Order fill rate and inventory availability
Campaign ROI
Time-to-market for new launches
Preferred Industry Background:
FMCG, Consumer Electronics, D2C Brands, Grocery, Personal Care, or Food & Beverages.
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