Store Manager

Role: We are seeking a dynamic and experienced Store Manager to lead the opening and daily operations of a new dual-brand retail space for La Coqueta and Flabelus in the prestigious Charleston Place Hotel. This is a unique opportunity to represent two elegant, European lifestyle brands under one roof — La Coqueta, known for timeless luxury children’s wear, and Flabelus, a Spanish artisanal footwear brand with sustainable values and distinctive flair.

The successful candidate will act as brand ambassador for both labels, seamlessly integrating their identities, managing a high-performing team, and delivering an exceptional shopping experience for our clientele.

About the brands

La Coqueta

A British-based, Spanish-inspired luxury childrenswear brand, La Coqueta is celebrated for its meticulous attention to detail, traditional designs, and fine craftsmanship. Founded in London, La Coqueta has a strong international presence through its flagship store in Notting Hill, concessions in Selfridges and Harrods, three stores in California, global partners, and a thriving eCommerce channel.

Flabelus

At Flabelus, we don’t just design shoes — we tell stories. Inspired by literary characters, our mission is to create a universe where fashion, creativity, and sustainability come together in harmony. Every pair of Flabelus is crafted with purpose: to offer elegance, comfort, and conscious luxury — bringing a touch of magic and color to everyday life.

Key Responsibilities

Leadership & Sales Management

· Drive sales and meet revenue targets across both brands.

· Lead, coach, and motivate a unified sales team to deliver exceptional service and embody each brand’s values.

· Analyze store performance metrics (KPIs) and adapt strategies accordingly.

· Actively promote both brands locally through networking and community engagement.

· Provide customer insights and product performance feedback to the head offices.

Customer Experience

· Deliver a premium, personalized customer experience reflective of both brands’ identities.

· Act as the main point of contact for high-value clients, nurturing long-term relationships.

· Ensure staff are fully trained in product knowledge and brand storytelling for La Coqueta and Flabelus.

Operations & Visual Merchandising

· Oversee all store operations including scheduling, opening/closing, stock handling, cash reconciliation, and reporting.

· Ensure merchandising and store layout are aligned with both brands' visual guidelines and seasonal campaigns.

· Liaise with visual merchandising and marketing teams to execute in-store activations.

Inventory & Stock Management

· Manage deliveries, transfers, and inventory for both product lines, maintaining optimal stock levels.

· Conduct weekly stock checks and annual inventories.

· Implement effective loss prevention procedures.

HR & Administration

· Recruit, onboard, and manage store team members.

· Create and manage staff rotas aligned with peak traffic and operational needs.

· Maintain staff records, track attendance, and submit payroll and leave data to HQ monthly.

· Collaborate with UK-based HQ on training, reporting, and process improvements.

Who You Are

· Proven experience as a Store Manager or Assistant Manager in a premium or luxury retail environment.

· Strong leadership skills with the ability to motivate and develop a team.

· Professional, polished communicator with strong interpersonal skills.

· Customer-focused with a deep understanding of luxury service expectations.

· Highly organized, self-motivated, and confident in managing a store independently.

· Knowledge of inventory systems, retail operations, and visual merchandising.

· Comfortable reporting into and collaborating with remote UK-based headquarters.

Benefits & Offerings

· Competitive salary + performance-based bonus

· Generous staff discount for La Coqueta and Flabelus

· Paid holiday

· Career progression opportunities within two growing international brands

· Opportunity to shape and lead a landmark store in a luxury hospitality setting