Marketing Manager – Senior Living Community
Bradenton, FL Full-Time Starting at $70,000 (DOE)
At Freedom Village at Bradenton, every day is an opportunity to be part of something extraordinary. Nestled in a vibrant senior living community, we’re looking for a hospitality-driven Marketing Manager to lead strategic marketing efforts that support our mission of enriching lives through exceptional service.
About the Role:
As Marketing Manager, you’ll be the creative force behind our community’s marketing strategy—driving lead generation, brand awareness, and resident engagement. You’ll collaborate closely with the Sales Director, Executive Director, and corporate teams to execute campaigns, plan events, and elevate our presence both online and in the local market.
Key Responsibilities:
Develop and execute strategic marketing plans to support occupancy goals
Lead community events, direct mail campaigns, and advertising initiatives
Manage digital presence, social media, and public relations efforts
Analyze marketing data and vendor performance to optimize results
Support the Sales team with CRM audits, collateral, and lead management
Represent the community through outreach and ambassador programs
What You Bring:
Bachelor’s degree in Marketing or related field
10+ years of marketing experience, preferably in senior living or hospitality
Strong communication, public speaking, and project management skills
Self-motivated, detail-oriented, and able to work independently
Willingness to travel 20–35% of the time
Why Join Us?
Be part of a purpose-driven organization that values hospitality and excellence
Collaborate with a supportive leadership team
Competitive salary and benefits
A chance to make a meaningful impact in the lives of seniors
If you're a creative, strategic thinker with a heart for service, we’d love to meet you.
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