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Instructional Designer

Company:
Lbrands
Location:
Columbus, OH
Posted:
June 17, 2025
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Description:

At Bath & Body Works, everyone belongs. We are committed to creating a culture of belonging focused on delivering exceptional fragrances and experiences to our customers. We focus on recruiting, retaining, and advancing top talent. In addition, we work to improve our communities and our planet to help the world live more fully.

We are seeking a highly skilled, creative, and innovative Instructional designer to join our HR Learning & Development (L&D) team. The Instructional Designer plays a pivotal role in designing, developing, and delivery of dynamic and impactful experiences across the organization. With expertise in managing the Learning Management System (LMS), content creation, storytelling, and reporting, this role is critical in fostering a culture of continuous learning and talent development. An ideal candidate will have a passion for innovative learning solutions, a deep understanding of adult learning principles, and the ability to translate complex information into engaging training that aligns with the brand voice.

Responsibilities

LMS Management & Administration

Support the management of the Learning Management System (LMS), ensuring smooth functionality, user access, and content organization

Regularly maintain course materials, update training resources, and troubleshoot any system issues for seamless learning experience.

Leverage reporting analytics to track learner progress and course performance, ensuring that all employees have access to the right learning.

Instructional Design & Content Development

Collaborate with HR and business stakeholders to identify training needs and design scalable, high-quality, modern, and innovative learning programs.

Develop engaging learner-centric training materials such as eLearning, videos, guides, and interactive activities that cater to a variety of learning styles and preferences.

Write agendas, outlines, presentations, scripts, storyboards, process-oriented documentation, and all other supporting materials

Storytelling & Brand Voice

Develop and incorporate compelling narratives into training content to enhance engagement, retention, and application of knowledge.

Ensure all learning materials reflect and reinforce the brand voice, values, and culture to create a cohesive and impactful learning journey.

Training Delivery & Facilitation Support

Assist with delivery of instructor-led training (ILT) and virtual training sessions, providing support and materials to facilitators as needed.

Continuously evaluate the effectiveness of training programs through feedback, assessments, and performance metrics.

Data & Reporting Ownership

Prepare, analyze, and present regular reports to stakeholder and senior leaders, highlighting trends, gaps, and the overall impact of learning initiatives.

Project Management

Utilize project management fundamentals to build detailed and attainable project plans that include tracking, milestones, deliverables, and communication/review cadences.

1-3 years' experience in formal writing or instructional design

A passion for learning, teaching, and inspiring performance through creative solutions

Extraordinary written and verbal communication skills, including proofreading

Possess learning agility and ability to adapt in a fast paced and collaborative team environment

Proficient in Instructional Design software (Articulate 360, Rise 360, etc.)

Microsoft Office and Adobe Creative Suites application skills

Experience with project management tools (Microsoft Project, or similar)

Strong organizational skills, detail and process oriented; ability to handle multiple, complex projects and adapt quickly to business changes

Demonstrates strong verbal communication skills including listening, probing for understanding and articulating ideas and messages in a clear and concise manner

Travel requirements 10%

Education

Bachelor’s degree or equivalent work experience

Core Competencies

Lead with Curiosity & Humility

Build High Performing Teams for Today & Tomorrow

Influence & Inspire with Vision & Purpose

Observe, Engage & Connect

Strive to Achieve Operational Excellence

Deliver Business Results

Benefits

Bath & Body Works associates are the heart of our business. That’s why we're proud to offer benefits that empower you to Dream Bigger & Live Brighter. Benefits for eligible associates include:

Robust medical, pharmacy, dental and vision coverage. Plus, access to our onsite wellness center and pharmacy located at the Columbus, OH home office.

401k with company match and Associate Stock Purchase with discount

No-cost mental health and wellbeing support through our Employee Assistance Program (EAP)

Opportunity for paid time off and paid parental leave. Plus, access to family and lifestyle programs including a family building benefit, childcare discounts, and home, auto and pet insurance.

Tuition reimbursement and scholarship opportunities for post-secondary education programs

40% merchandise discount and gratis that encourages you to come back to your senses!

Visit bbwbenefits.com for more details.

The above statements are intended to describe the general nature and level of work being performed by people assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties and skills required.

We will consider for employment all qualified applicants, including those with arrest records, conviction records, or other criminal histories, in a manner consistent with the requirements of any applicable state and local laws. Please see links: Los Angeles Fair Chance In Hiring Ordinance, Philadelphia Fair Chance Law, San Francisco Fair Chance Ordinance.

We are an equal opportunity action employer. We do not make employment decisions based on an individual’s race, color, religion, gender, gender identity, national origin, citizenship, age, disability, sexual orientation, marital status, pregnancy, genetic information, protected veteran status or any other legally protected status, and we comply with all laws concerning nondiscriminatory employment practices. We are committed to providing reasonable accommodations for associates and job applicants with disabilities. Our management team is dedicated to ensuring fulfillment of this policy with respect to recruitment, hiring, placement, promotion, transfer, training, compensation, benefits, associate activities and general treatment during employment. We only hire individuals authorized for employment in the United States.

Application window will close when all role(s) are filled.

Schedule: Full-time

Shift: Day Job

Travel:

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