Digital Marketing Manager

Digital Marketing Manager

Location: In-Person (Lakewood, New Jersey)

Type: Full-Time

Salary Range: $65,000 - $85,000, depending on experience, and Comprehensive Benefits

We're seeking a Digital Marketing Manager who's both a strategic thinker and a hands-on executor. You'll lead the charge on multi-channel campaigns that span paid ads, social, email, SEO, content strategy, and reputation management - all with a passion for out-of-the-box thinking and creativity.

Working closely with the Director of Marketing, you'll help build a scalable, data-informed digital presence that reflects the compassion and excellence we're known for in healthcare. If you're passionate about experimenting, optimizing, and seeing results in real time, this role is for you.

What You'll Do

Plan and manage campaigns across organic social, paid media, email marketing, SEO, and content strategy

Monitor brand reputation and lead initiatives to improve public perception

Oversee campaign execution from creative brief to analytics reporting

Use tools like Meta Ads Manager, Agorapulse, and Canva

Stay current on algorithm shifts, platform updates, and industry trends

Content creation (e.g., copywriting, graphic design, or short-form video)

Thrive in a fast-paced, collaborative, creative environment Desired Qualifications

4-6 years of digital marketing experience with cross-channel ownership

Strong knowledge of social media advertising, content strategy, and email marketing

Experience using marketing analytics to drive insights and improve ROI

Excellent project management and communication skills

Healthcare industry experience a plus, but not required Bonus Skills (Not Required, but a Plus!)

Familiarity with SEO/SEM tools (e.g., Semrush, Moz, GA4)

Experience in healthcare, senior living, or similar industries

Background in inbound marketing, lifecycle marketing, or audience segmentation What Sets You Apart

You bring creativity, strategic thinking, and digital execution under one roof

You're results-driven, but always stay people-centered

You thrive in fast-paced settings with evolving priorities

You have an eye for what performs, and the curiosity to keep testing

You value collaboration, clarity, and purpose-driven marketing