Position Summary
Role and Responsibilities
Responsibilities
Responsible & develop and execute global plans for assigned product to meet company objectives by defining strategies & product management; implementing marketing plans, promotions & media plans, budget management. Interaction with advertising agency,analysis of sales trends and others by using innovative marketing strategies to achieve sales target & raise product awareness & market share
Ensure operational excellence through input into business management as well as manage marketing budget,P&L responsibility for the categories with a direct control over the annual marketing budget
Develop and implement strategy to grow sales,market share and branding
Implements and oversees all marketing initiatives within assigned product category including launching of new products
Responsible for managing a cross-functional team,Work closely with sales and other functions to ensure that support the company’s overall strategy, goal and deliver winning products as well as work with various departments throughout the business involved
Performs other duties as assigned by management /direct supervisor
Skills and Qualifications
Qualifications
Master degree in Marketing,Business Administration or related fields
Must have 5 years of management experience in all aspects of marketing,product management, trade/ channel marketing in related industries or other competitive companies ( Prefer candidates from FMCGs companies)
Proven track record with high volume & reputed companies are must and experience in all aspects of developing and maintaining marketing strategies
Must possess the ability to plan, organize and implement marketing projects and programs within assigned product category
Requires the ability to disseminate market information and provide the best strategic business plan for product category
Comprehensive understanding of marketing to consumer markets
Stress tolerance, Drive, Strong organization skills,challenging and good problem solving skill
Creative, Self-motivated with high degree of initiative and result-oriented
Strong business management skills, Decisive, action-oriented
Excellent English proficiency and computer skill
Must possess the ability to work in a fast paced environment while possessing a sense of urgency
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R109610