Job Address:
920 Thurber Dr WColumbus, OH 43215
Stepping Stone is currently recruiting a Business Development Representative to cover the Columbus and Cincinnati area locations.
Requires more than 50% travel.
Role and Responsibilities
The Business Development Representative provides professional local support to multi-program facility through recommendations, implementation, and maintenance of programs established for the achievement of defined marketing, community relations / education, and communication goals.
Job Responsibilities include:
Implements and maintains a variety of activities supportive to referral coordination, internal/external communications, and community education.
Develops and implements plans and programs which ensure maximum market penetration through effective interface with referral network and identification of selected market segments.
Prepares and makes program presentations to agencies, prospective referral sources, local community officials, and others key to the success of defined community liaison programs.
Assists with development and organization of community support groups designed to clinically support needs of local market.
Coordinates and maintains printed matter needs including copy preparation, brochure development, audiovisual materials, etc.
Assists in development of criteria which measures effectiveness of assigned activities and the degree of penetration to the selected market segment.
Monitors referral / admission / discharge statistics and analysis to integrate required plan adjustments with marketing. Completes required reports detailing marketing performance
Demonstrates working knowledge and understanding of facility/corporate goals as outlined in the annual strategic plan.
Demonstrates working knowledge of annual marketing strategic plan and quarterly marketing action plan.
Demonstrates working knowledge and understanding of inquiry system and admissions process.
Exhibits thorough knowledge of catchment area, existing referral sources, and potential referral sources.
Demonstrates working knowledge of facility managed care contracts.
Communicates effectively with Intake Department to keep abreast of admissions activity.
Education
High school diploma or GED required.
Associates or Bachelor's Degree in business or healthcare management is a plus
Work Experience:
Minimum of two years direct experience in marketing, public
Relations or communications and clinical experience in the healthcare field required
Other Requirements
Critical thinking skills, decisive judgment, and the ability to work with minimal supervision.
Must be able to work in a stressful environment and take appropriate action.
Teamwork, flexibility needed to fulfill job responsibilities, adapting to changes in work environment, and accepting supervisory feedback.