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Coordinator, Premium Sales

Company:
Detroit Lions
Location:
Detroit, MI, 48226
Posted:
September 28, 2025
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Description:

The Coordinator, Premium Sales will be responsible for managing custom proposals and pitch decks for the Premium Sales & Service department. This position will collaborate across key verticals, including Sales & Service, while also supporting the Ticketing department with projects. This position plays a vital part in developing high-quality creative assets to drive revenue growth and enhance client retention.

ESSENTIAL FUNCTIONS:The Coordinator, Premium Sales position will have daily responsibilities including, without limitation, the following:

Collaborate with the Suite, Premium and Ticketing teams to design and deliver creative materials that align with revenue and retention goals

Develop custom pitch decks and proposals tailored to individual client needs, ensuring a personalized and high impact approach

Capture video and photo content during Lions games, Ford Field events, and Suite and Premium holder events to enhance marketing materials for proposals and end-of-year recaps

Develop internal resources, such as dashboards and presentations to assist management in tracking process of ongoing projects

Conduct market research to identify trends, competitor strategies, and client preferences, to improve creative output and proposal effectiveness

Maintain flexibility and adaptability to manage multiple deadlines in a fast-paced environment

Serve as liaison with the marketing team to ensure all materials align with brand standards and uphold the organization's integrity

Develop and refine innovative tools, strategies and workflows that streamline creative processes and enhance team efficiency

NONESSENTIAL FUNCTIONS:

Participate in sales meetings, training sessions, and development opportunities to continuously improve performance

Engage in strategic planning sessions, contributing ideas for new business development initiatives.

Assist in the execution of non-game day sales events, client meetings, and premium showcase opportunities (e.g., open houses, training camp, draft day events)

Handle additional responsibilities as assigned to support business objectives and team success

Participate in team meetings, provide agenda items to discuss, and provide meeting communication updates to all parties involved

Adjust work schedule to meet departmental demands

Keep appropriate information confidential

Will accept other responsibilities and duties required by the supervisor consistent with the objectives and essential functions of this position

Will maintain an appropriate level of knowledge of Microsoft Office and other software

QUALIFICATIONS/REQUIREMENTS:

Bachelor's degree preferred

Minimum 1 year of proven experience in creation of presentations, proposals and pitch decks required

Experience working with a professional sports team in a high volume and large investment product environment preferred

Strong organizational skills, planning, project and time management and administrative ability

Attention to detail, with the ability to manage a demanding schedule and competing deadlines

Excellent communication and interpersonal skills for effective collaboration across all departments including management, clients, and vendors

Proficiency in creative tools and platforms such as Adobe Creative Suite, PowerPoint, Canva etc.

Knowledge of Microsoft Office with the ability to learn new programs

A proactive approach with a willingness to adapt to evolving priorities and explore innovative solutions

Flexibility and readiness to work on demand in a high-energy environment

Solutions-oriented approach that emphasizes creativity and strategic thinking

Demonstrate a strong knowledge of external organizations brand guidelines

Commitment to maintaining brand consistency and upholding organizational standards

Results driven and a competitive nature regarding personal goal setting, achievement, and the ability to consistently deliver

Excellent personal motivation with the ability to work independently in a fast-paced environment along with the ability to work in a team environment

Working knowledge of sales and marketing techniques of entertainment venues preferred

Possess a high level of poise and professional demeanor

Will adjust schedule as needed to meet work goals and time constraints, including working nights, weekends, and holidays as football schedule directs

May require work out of both the Ford Field Management Office and the Allen Park Training Facility

A valid Driver's License and a safe driving record

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