Head of Engineering

Why you should consider joining:

About Reacher: We're the #1 TikTok Shop partner helping brands like Under Armour, Hanes, HeyDude, and Logitech scale their affiliate marketing. We've crossed 7 figures in ARR and are looking to raise a seed round and double our team by this year.

Our vision is to become the Hubspot for creator marketing, powering brands and creators to connect and grow across all commerce platforms like Youtube Shopping, Instagram Shopping, Shopify, and Amazon. Reacher will be a key infrastructure component of the creator economy.

Personally, I find the space and our company exciting because we have the opportunity to implement AI for the creator economy with the largest brands and creators in the world.

Your leadership will directly impact our trajectory. You'll shape the technical foundation that supports our rapidly growing user base and build the engineering culture that will scale with us.

What you'll do:

Lead and scale our engineering team as we double in size this year

Set technical vision and architecture strategy to support 10x growth

Build and refine engineering processes, culture, and best practices

Partner closely with product and business teams to translate company goals into technical roadmaps

Make critical build vs. buy decisions and drive architectural choices

Mentor engineers and establish career development frameworks

Own system reliability, performance, and security at scale

Recruit, interview, and onboard top engineering talent

Balance technical debt, feature velocity, and infrastructure investments

Drive technical decisions across our stack (Python, FastAPI, PostgreSQL, GCP, React, Tailwind)

Work with a high sense of urgency - we ship fast and learn fast.

You're a fit if:

You have 8+ years of engineering experience with 3+ years in engineering leadership roles

You've scaled engineering teams from 5-20+ people at a high-growth startup

You have hands-on experience with modern web technologies and can still code when needed

You've built systems that handle significant scale and know how to architect for growth

You're product-minded and understand how technical decisions impact business outcomes

You thrive in ambiguous, fast-moving environments and can prioritize ruthlessly

You have experience with hiring, performance management, and building engineering culture

You can communicate technical concepts clearly to both engineers and non-technical stakeholders

In-person in San Francisco, CA

Bonus points if:

You've been a founding engineer or early engineering hire (first 5-10 employees)

You have experience in e-commerce, creator economy, or marketplace platforms

You've led teams through fundraising and rapid scaling phases

You're excited about AI/ML applications and automation

You have experience with affiliate marketing, influencer platforms, or social commerce

You've built developer tools, internal platforms, or B2B SaaS products

Why join us:

Lead engineering at a post-revenue company solving real problems for major brands

Shape both the technical architecture and engineering culture from the ground up

High autonomy and direct impact on company direction

Equity upside as we scale toward our next funding round

Work directly with founders and have a voice in company strategy

Build the team and systems that will power the next phase of the creator economy