At Bath & Body Works, everyone belongs. We are committed to creating a culture of belonging focused on delivering exceptional fragrances and experiences to our customers. We focus on recruiting, retaining, and advancing top talent. In addition, we work to improve our communities and our planet to help the world live more fully.
Summary
The UX team is building a research practice to ensure that the customer perspective is at the core of all our digital (and in some cases, stores) experiences. We are looking for an experienced, human-centered researcher to support the work of our product teams and support the efforts of building out the research practice. Our initial phase will be focused on establishing a nimble usability evaluation process and formalizing our field/stores research activities. We hope to grow to support more varied direct research with our customers and stores associates, with the ultimate goal to incorporate generative activities into our research with our customers and stakeholders.
The candidate for this role is an organized, skilled product researcher who can work independently on implementing research initiatives. They should have a solid understanding of how to support design work with customer insights. The candidate should have a balanced view of the relationship between customer needs and business goals and be able to articulate clear and practical insights to their partners. The person in this role should be able to help designers and stakeholders understand what the findings tell us, and which parts are the most actionable and impactful to the business. Previous experience adapting research methodologies to work in an agile environment is a huge plus!
Responsibilities
Research Planning and Execution
Implement necessary research initiatives based on product roadmaps and organizational initiatives.
Author and conduct various types of usability evaluations, including moderated, unmoderated, and prototype testing using platforms such as UserTesting.com.
Apply diverse research methods such as interviews, surveys, contextual inquiries, ethnography, and diary studies to address key questions.
Facilitate internal workshops and collaborative sessions to assist internal partners in articulating business needs and synthesize session findings into actionable product strategies and user experience improvements.
Assist in maintaining a repository of research findings and standard methodologies to promote organizational learning and drive continuous improvement.
Collaboration and Communication
Advocate for research standard methodologies, become a trusted and compassionate SME, and champion human-centered research activities.
Collaborate with multi-functional teams to ensure research findings effectively guide experience definition and solution decisions.
Present research insights in clear and actionable ways, highlighting user needs, challenges, and opportunities for improvement.
Partner with Enterprise Insights and Data Analytics to build well-rounded, data-driven narratives about customer behaviors and needs.
Required Experience
3-5+ years hands-on of experience in UX research with a focus on usability testing and mixed-method studies.
Demonstrated experience working on research work for multi-functional product teams in an Agile environment.
Understanding of what makes good digital experiences and how research can uncover new opportunities.
Experience gathering customer insights for mobile / desktop web experiences and native mobile apps, both moderated and unmoderated.
Familiarity with methods for assessing user satisfaction and engagement.
Qualifications
Expertise in Research Methods: Seniors understand various qualitative research techniques and usability testing methods and when to use them. They can select and apply the most effective approaches for the situation to answer critical design and business questions.
Provide Actionable Insights: A successful senior is proficient in uncovering user needs and translating them into insights that guide meaningful solutions. They focus on clarifying the “why” behind user behaviors and crafting clear, evidence-based recommendations that support product and design strategies.
Team Presence: Seniors act as role models for more junior researchers. They set a positive example, demonstrating professionalism, curiosity, and a commitment to excellence in every project. They should encourage junior researchers to refine their skills and take ownership of their work.
Effective Communication: Seniors are confident communicators that can present findings to stakeholders in a clear, engaging, and actionable way. They are experienced in presenting insights to multi-functional teams in a way that influences design and development decisions. They are honing their skills as a storyteller and influencer.
Collaboration and Influence: Seniors are effective at building trust and fostering collaboration with product teams, designers, and strategists. They are comfortable influencing stakeholders on feature-specific decisions by advocating for user-centric solutions.
Empathy and Advocacy: Seniors always consider inclusivity and accessibility in their work, ensuring that diverse perspectives are represented and addressed. Their approach includes creating experiences that are meaningful and usable for all users, regardless of background or ability.
Adaptable with Growth Mindset: Seniors love to learn and grow. They push themselves to expand their understanding of the science and practice of research. They look for opportunities to adjust their methods or learn new ones. They look for ways to enhance the impact of their research.
Bonus Qualifications
Interaction or visual design skills
Experience in ecommerce
Experience with quantitative methods including A/B testing.
Working with an Analytics team
Collaborating with Marketing Insights teams
Education
Bachelor’s degree in a relavent field; or an equivalent combination of relevant education and experience.
Core Competencies
Lead with Curiosity & Humility
Build High Performing Teams for Today & Tomorrow
Influence & Inspire with Vision & Purpose
Observe, Engage & Connect
Strive to Achieve Operational Excellence
Deliver Business Results
Benefits
Bath & Body Works associates are the heart of our business. That’s why we're proud to offer benefits that empower you to Dream Bigger & Live Brighter. Benefits for eligible associates include:
Robust medical, pharmacy, dental and vision coverage. Plus, access to our onsite wellness center and pharmacy located at the Columbus, OH home office.
401k with company match and Associate Stock Purchase with discount
No-cost mental health and wellbeing support through our Employee Assistance Program (EAP)
Opportunity for paid time off and paid parental leave. Plus, access to family and lifestyle programs including a family building benefit, childcare discounts, and home, auto and pet insurance.
Tuition reimbursement and scholarship opportunities for post-secondary education programs
40% merchandise discount and gratis that encourages you to come back to your senses!
Visit bbwbenefits.com for more details.
The above statements are intended to describe the general nature and level of work being performed by people assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties and skills required.
We will consider for employment all qualified applicants, including those with arrest records, conviction records, or other criminal histories, in a manner consistent with the requirements of any applicable state and local laws. Please see links: Los Angeles Fair Chance In Hiring Ordinance, Philadelphia Fair Chance Law, San Francisco Fair Chance Ordinance.
We are an equal opportunity employer. We do not make employment decisions based on an individual’s race, color, religion, gender, gender identity, national origin, citizenship, age, disability, sexual orientation, marital status, pregnancy, genetic information, protected veteran status or any other legally protected status, and we comply with all laws concerning nondiscriminatory employment practices. We are committed to providing reasonable accommodations for associates and job applicants with disabilities. Our management team is dedicated to ensuring fulfillment of this policy with respect to recruitment, hiring, placement, promotion, transfer, training, compensation, benefits, associate activities and general treatment during employment. We only hire individuals authorized for employment in the United States.
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