Sr. Manager, Marketing & Research

Salary: $71,490.00 - $128,681.00 Annually

Location : Hampton, VA

Job Type: Full-Time Permanent

Job Number: 08655

Department: ECONOMIC DEVELOPMENT

Opening Date: 05/05/2025

Closing Date: Continuous

FLSA: Exempt

Function

Join the City of Hampton team! As a proud V3 (Virginia Values Veterans) employer and a designated Military Spouse-Friendly Employer, we are committed to supporting veterans and military spouses. We offer a welcoming and inclusive workplace, recognizing the unique skills and experiences that military families bring. Come work for Hampton, a vibrant waterfront community celebrating and embracing 400 years of history and innovation, creating an even more dynamic future! We are located in the center of the Hampton Roads region and offer lots of waterfront fun, rich and diverse history, and a vibrant restaurant scene. Hampton offers excellent benefits, career and professional development, tuition reimbursement and other benefits.

Shape the Future of Hampton's Economic Growth!

Do you have a passion for strategic marketing, data-driven decision-making, and telling powerful stories that drive business development? Join the City of Hampton as our next Senior Manager of Marketing & Research-a dynamic leadership role where your expertise will spotlight Hampton's economic potential, attract industry, and help shape a thriving future for our city.

Minimum Requirements

Graduation from an accredited college or university with a Bachelor's degree in Business Administration, Public Administration, Marketing, Communications, or a closely related field is required. A Master's degree is preferred.

5 to 10 years of progressively responsible related experience that includes significant management and supervisory experience within an economic development organization is preferred.

Strong experience in market research, data analysis, and strategic marketing within an economic development context is preferred.

A combination of education and experience may be considered for this position.

Must successfully pass a background check prior to any offer of employment or promotion.

Must possess a valid driver's license and must have and maintain a satisfactory driver's record based on the City of Hampton's criteria. Additional Requirements

Certified Economic Developer (CEcD) certification is preferred.

The incumbent may be considered "essential personnel" during city emergency situations, or at the direction of the City Manager or designee which may include long hours and unusual schedules.

Requires some travel, and the incumbent must maintain a valid passport for international travel.

Requires working beyond a standard 40-hour work week to include nights and weekends.

Requires frequent contact with the city's executive leadership team, EDA, business community, the Hampton Roads Alliance, the Virginia Economic Development Partnership, and other governmental agencies. Click for complete job description

Benefits Overview

This is a summary of benefits associated with permanent, full-time positions. Benefits associated with other positions can be found with specific job listings. Benefits begin on the 1st of the month following one full calendar month of employment in the following benefit plans:

Sentara Health Medical Insurance

OptumRx

Delta Dental Insurance

Anthem Blue View Vision

FSA Reimbursement accounts

Standard: Accident and Critical Illness

Trust Mark Universal Life Insurance

Legal Resources Plan

Mission Square: 457 / Roth IRS / Roth 457 (b) IRA

Employees begin accruing annual and sick leave immediately.

Other forms of leave include:

Maternity Leave

Parental Bonding Leave

Care for Sick Parent Leave

Birthday Leave

Personal day (available every quarter) The eleven paid holidays each year include:

New Year's Day

Martin Luther King, Jr. Day

President's Day

Memorial Day

Juneteenth Day

Independence Day

Labor Day

Veterans' Day

Thanksgiving Day

Christmas Day

Employee's birthday

A tax deferred retirement plan 457 is offered through the ICMA Retirement Corporation. An after-tax retirement plan, Roth IRA, is offered through the ICMA Retirement Corporation (). For more information, see the

Group life insurance is offered through the VRS and the carrier is the Minnesota Life Insurance Company.

Tax deferred retirement plan 457 is offered through the ICMA Retirement Corporation (). For more information, see the

Training and Career Development: The Employee Education Assistance Program (EEAP) encourages employee development through (1) educational programs leading to a degree, (2) skilled craft or trade training leading to a certificate or license and (3) coursework to renew and update skills. Eligibility criteria apply. In addition, the City offers training opportunities in technological, leadership, supervisory, and other areas of government/business knowledge and skill development.

Medical/Dental and Dependent Care Reimbursement Accounts are offered on a pre-tax basis in order to reduce the amount of tax the employee pays.

The Employee Assistance Program (EAP) is confidential and personal counseling service for the employee and their immediate family, or

Direct deposit into most banks is a convenient finance feature.

Savings bonds are available to the City's workforce.

Employees are covered for Workers' Compensation where appropriate.

01

1. What is your highest level of education completed?

High School Diploma or GED

Associate's Degree

Bachelor's Degree

Master's Degree or Higher

02

How many years of experience do you have developing and executing integrated marketing strategies?

None

Less than 2 years

2 - 4 years

5 - 7 years

8 or more years

03

Which best describes your experience with economic or market research tools (e.g., GIS, EMSI, CRM, business intelligence platforms)?

No Experience

Limited Experience

Moderate Experience

Advanced/Expert Experience

04

Which of the following related certifications do you currently hold? (Select all that apply)

Certified Economic Developer (CEcD)

Professional Certified Marketer (PCM)

Google Analytics Certification

Certified Market Research Analyst (CMRA)

None

05

Which of the options below best describes your years of experience as a manager/supervior or as an administrator?

No experience

1-4 years experience

5-7 years of experience

8 or more years of experience

06

Please list below your years of work experience in each of the following areas: developing marketing materials for print and electronic media; data research, collection and reporting; and working with hardware and software for media and design.Please indicate how may years for each field listed above and where you gained your experience.

07

I understand this position is exempt.

Yes

No

08

I understand that I must successfully pass a background check related to this position prior to any offer of employment or promotion.

Yes

No

09

This position requires that you possess a valid driver's license and have and maintain a satisfactory driving record based on the City of Hampton's criteria. Failure to provide your driver's license number will prevent us from considering your application. Please confirm your driver's license number by entering it below:

Required Question