Strategic Pricing & Value Realization Analyst

We are Generac, a leading energy technology company committed to powering a smarter world.

Over the 60 plus years of Generac’s history, we’ve been dedicated to energy innovation. From creating the home standby generator market category, to our current evolution into an energy technology solutions company, we continue to push new boundaries.

Job Summary: The Strategic Pricing & Value Realization Analyst position works cross-functionally across Marketing/Sales, Finance, Engineering, Operations, and Supply Chain to optimize product pricing programs, addressing changes and discrepancies. Leads enterprise pricing support for all product/channel pricing programs, including subsidiaries, to ensure market competitiveness and product/customer profitability. Owns the pricing process and actively manages or participates in cross-functional team projects to align with Generac's strategic initiatives

Major Responsibilities:

Leads analysis and recommendations on viability of proposed pricing actions related to product promotions within all domestic channels of distribution.

Leads analysis for line reviews within residential/wholesale/retail channels. Ad hoc analysis and reports (e.g., pricing and margin reports) as needed.

Executes corporate pricing strategy and supporting systems by sales channel (residential/wholesale/retail) and product categories across the organization, its subsidiaries, and international markets.

Communicate both qualitative and quantitative pricing tools and analytics to support the strategy.

Actively monitor customer profitability, product cost structures and product gross margins to ensure pricing policies align with Generac’s profitability goals. Perform proactive data mining, aggregation, and analysis for the identification of price improvement opportunities.

Develop and own the enterprise pricing goals by leading productive interactions across different functions and disciplines. Proactively identify and resolve issues around pricing and margins.

Lead consistency of pricing application – develop, communicate, promote, and measure consistent models and guidelines. Take ownership of process improvements and drive to successful implementation.

Monitor the competitive environment and develop strategic pricing responses based on the market analysis.

Participate in cross-functional teams to communicate and evaluate cost trends, pricing trends and customer communication. Works closely with a variety of departments (e.g., Sales, Finance, Operations, Engineering, etc.)

Leads the creation of analyses for pricing strategic and national/global account projects to maximize success and ensure strategic account pricing and product offerings domestically and internationally; adhere to corporate strategic goals and guidelines.

Leads the provision of inputs to legal for finalizing contract language around business and pricing terms.

Minimum Job Requirements:

Bachelor’s degree in business, finance or related field, or equivalent experience

5+ years of experience in data analysis, analyzing pricing models and recommending pricing actions

Knowledge / Skills / Abilities:

Ability to proficiently use Microsoft Excel, Access, PowerPoint, Word, SAP, SAP BI, Power-BI and Tableau.

Deep understanding of financial metrics, including profit and loss statements (P&Ls), gross and net margins, operating income; and key performance indicators (KPIs).

Understanding of price elasticity and cross-price elasticity, including their impact on demand and revenue

Ability to develop detailed profit and loss statements (P&Ls) and perform break-even uplift analysis to assess financial performance and inform strategic decisions.

Proficient in extracting and manipulating raw data to transform facts into actionable insights.

Thorough understanding of go-to-market strategies, including how rebates and trade discounts can be used to drive sales, promote market penetration, and incentivize customer loyalty.

Able to influence others without direct authority and works effectively with all levels of the organization.

Preferred Qualifications:

Certified Pricing Professional (CPP) is desirable (but not required)

Experience with SAP or equivalent ERP system, building and maintaining dashboards with equivalent BI applications.

Exposure to SaaS pricing is desirable.

Familiarity with Lean and Six Sigma methodology is desirable.

Experience with AI/ML will be helpful. Coding experience with Python modeling, with demonstrated ability to go from concept through to implementation.

Physical Demands: While performing the duties of this job, the employee is regularly required to talk and hear; and use hands to manipulate objects or controls. The employee is regularly required to stand and walk. On occasion the incumbent may be required to stoop, bend or reach above the shoulders. The employee must occasionally lift up to 25 - 50 pounds. Specific conditions of this job are typical of frequent and continuous computer-based work requiring periods of sitting, close vision and ability to adjust focus. Occasional travel.

“We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, national origin, disability status, protected veteran status, or any other characteristic protected by law.”

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