Marketing Communication Manager (Englewood Cliffs, NJ)

Position Overview:

The Marketing Communication Manager will develop and execute integrated marketing strategies that align with corporate goals. This role involves managing both corporate and product PR, ensuring consistent brand communication across all channels. The ideal candidate will be creative, data-driven, and able to lead cross-functional teams.

RESPONSIBILITIES:

Integrated Marketing Strategy:

Develop and execute marketing strategies aligned with business goals, ensuring cohesive messaging across all communication channels.

Creative Asset Development:

Lead the creation of marketing materials (brochures, digital assets, etc.), ensuring they are visually compelling, on-brand, and engaging. Collaborate with designers to ensure high-quality outputs.

Brand Consistency:

Maintain brand voice and consistency across all touchpoints by regularly updating brand guidelines and materials.

Digital & Social Media Management:

Oversee the company’s digital presence, manage social media channels, develop content calendars, and track performance to optimize engagement.

Website & Content Management:

Manage and optimize the company website, ensuring it is up-to-date, user-friendly, and SEO-optimized.

Campaign Execution:

Lead marketing campaigns across channels (social media, email, SEO, digital ads) and analyze performance to optimize results.

Event Management:

Manage marketing efforts for trade shows and events, ensuring strong brand presence and engagement.

Team Leadership:

Lead and mentor a small marketing team, fostering collaboration and high performance.

Cross-Department Collaboration:

Work with Sales, Product, and Creative teams to align marketing strategies with business goals. QUALIFICATIONS:

Experience:

Minimum 5 years in marketing communications, with a proven track record in PR and digital marketing.

Digital Marketing Expertise:

Strong understanding of SEO, Google Analytics, and social media marketing.

Design Skills:

Proficiency in design tools (e.g., Adobe Creative Suite, Canva) for creating high-quality marketing materials. A strong visual eye for creating on-brand content.

Content Creation & Leadership:

Excellent writing skills and experience leading a team.

Event Management:

Experience in managing trade shows and events, preferably in the dental or healthcare sector.

Educational Background:

A Bachelor’s degree in Marketing, Communications, Business, Public Relations, or a related field. BENEFITS:

Medical and Dental insurance

Vision,100% Company sponsored

Basic Life Insurance and AD&D, 100% Company sponsored

Short Term and Long Term Disability Insurance, 100% Company sponsored

401(k) plan with a company match up to 5%

PTO (15 days for first year-[6 days paid vacation,9 sick days]);(20 days for second year)

Birthday PTO

11 Paid Holidays per year

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

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