Marketing Manager, Performance Solutions

Summary:

Meta is seeking a Marketing Manager who is passionate about helping businesses use technology to grow to support our portfolio of performance solutions. Experience in the app and gaming space is a plus.The successful candidate will craft impactful global marketing strategies that drive results. As a Marketing Manager, Performance Solutions you will create original, effective positioning, messaging, and content that resonates with varied audiences. Experience distilling complex concepts into clear, compelling narratives is essential.This role is highly cross-functional and will require collaboration with Product Marketing, Industry and Audience Marketing, Sales, Research, Communications and more.

Required Skills:

Marketing Manager, Performance Solutions Responsibilities:

Set strategy and direction for a subset of Meta’s performance solutions that bring solutions to life and drive outcomes

Understand and communicate the industry and competitive landscape and Meta’s role within it

Craft simple, compelling and distinct positioning that helps shape and transform how businesses understand what we offer

Create source code messaging and materials for your area of business, translating positioning into enablement (e.g., decks, guides) that empower internal partners to scale the strategic thinking and messaging to small and large advertisers around the world

Measure the success of marketing efforts to understand what’s working and shape plans for the future

Collaborate with key partners within Product Marketing, Industry and Audience Marketing, Sales, Research, Communications, etc. to understand their needs and identify opportunities to collaborate and activate

Consult with key partners to ensure messaging manifests consistently across the activations that matter most

Minimum Qualifications:

Minimum Qualifications:

BA/BS degree in business or a related field

7+ years of experience developing strategy, product positioning, messaging, enablement and marketing programs, including product marketing, strategic planning, communications planning, or business strategy roles in marketing organizations or advertising agencies

Experience using data to inform marketing decisions

Experience with the digital advertising landscape

Experience synthesizing complex technology products and client needs into simple, powerful stories

Communication and presentation experience

Project management experience and prioritization

Experience operating in cross-functional roles

Experience with agile development methodologies and working in a fast-paced, iterative environment

Experience with Google Workspace (G Suite) and PowerPoint

Preferred Qualifications:

Preferred Qualifications:

Experience in the app and gaming space

Public Compensation:

$122,000/year to $176,000/year + bonus + equity + benefits

Industry: Internet

Equal Opportunity:

Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.

Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at .